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[{"key": "dc.contributor.advisor", "value": "Auvinen, Tommi", "language": "", "element": "contributor", "qualifier": "advisor", "schema": "dc"}, {"key": "dc.contributor.author", "value": "Tapaninen, Antto", "language": "", "element": "contributor", "qualifier": "author", "schema": "dc"}, {"key": "dc.date.accessioned", "value": "2018-06-12T09:35:58Z", "language": null, "element": "date", "qualifier": "accessioned", "schema": "dc"}, {"key": "dc.date.available", "value": "2018-06-12T09:35:58Z", "language": null, "element": "date", "qualifier": "available", "schema": "dc"}, {"key": "dc.date.issued", "value": "2018", "language": "", "element": "date", "qualifier": "issued", "schema": "dc"}, {"key": "dc.identifier.uri", "value": "https://jyx.jyu.fi/handle/123456789/58495", "language": null, "element": "identifier", "qualifier": "uri", "schema": "dc"}, {"key": "dc.description.abstract", "value": "T\u00e4m\u00e4n pro gradu -tutkielman tavoitteena on laadullisesti kartoittaa, kuvailla ja ymm\u00e4rt\u00e4\u00e4, kuinka strateginen muutos merkityksellistyy suomalaisessa pankkiorganisaatiossa. Tutkielmassa keskityt\u00e4\u00e4n tarkastelemaan ty\u00f6ntekij\u00f6iden n\u00e4k\u00f6kulmia strategisen toiminnan merkityksellisyydest\u00e4 organisaation tavoitteiden digitalisaation ja asiakaskokemuksien kehitt\u00e4misen kannalta. Tutkimuksen teoreettinen viitekehys k\u00e4sittelee organisaation toiminnan merkityksellist\u00e4mist\u00e4 strategian ja strategisen muutoksen n\u00e4k\u00f6kulmista. Taustalla on ajatus siit\u00e4, ett\u00e4 tieto, todellisuus ja strategiakin rakentuvat subjektiivisesti organisaation sosiaalisessa vuorovaikutuksessa.\nTutkielma on toteutettu laadullisena tutkimuksena osana Jyv\u00e4skyl\u00e4n Yliopiston Kauppakorkeakoulun SALP -tutkimushanketta, jonka yhten\u00e4 tutkimuskohteena on suomalaisen pankkiorganisaation toiminta. Tutkimuksessa on k\u00e4ytetty valmista aineistoa, josta kohderyhm\u00e4ksi on valikoitunut 14 l\u00e4hell\u00e4 asiakasrajapintaa toimivaa ty\u00f6ntekij\u00e4\u00e4 kahdesta eri OP Ryhm\u00e4n alueellisesta Osuuspankista. Ty\u00f6ntekij\u00f6iden haastattelupuheiden analysoinnissa on k\u00e4ytetty kahta tapaa, teemoittelua ja vinjetti -tekniikkaa. Vinjettitekniikan avulla muodostetaan muutoskertomuksia, jotka kuvaavat pankkiorganisaatiossa kolmesta eri l\u00e4ht\u00f6kohdista strategista toimintaa merkityksellist\u00e4vi\u00e4 ty\u00f6ntekij\u00f6it\u00e4.\nTulokset osoittavat, ett\u00e4 organisaation ty\u00f6ntekij\u00e4t merkityksellist\u00e4v\u00e4t strategiaa ja strategista muutosta moninaisesti, yksil\u00f6n ja organisaation tasoilla. Vaikka strategiaa ei juuri koeta merkitykselliseksi, sen t\u00e4rkeimm\u00e4t tavoitteet asiakaskokemuksien kehitt\u00e4minen ja digitalisaatio luovat ty\u00f6ntekij\u00f6ille yhteisen tulkintakehyksen. Organisaation strategia n\u00e4ytt\u00e4ytyy hallinnolta tulevana, vaikka ty\u00f6ntekij\u00f6ill\u00e4 on toimintatilaa ja heit\u00e4 on osallistettu strategiseen toimintaan, etenkin digitalisaation osalta. Muutoskertomukset havainnollistavat, kuinka ty\u00f6ntekij\u00f6iden halukkuus sek\u00e4 tavat osallistua strategiseen toimintaa ja muutoksen eteenp\u00e4in vientiin organisaatiossa vaihtelevat. Kertomuksia ja kokemuksia jakamalla organisaatio voisi vahvistaa ty\u00f6ntekij\u00f6iden merkityksellist\u00e4mist\u00e4 ja sit\u00e4 kautta tukea strategisen muutoksen onnistumista.", "language": "fi", "element": "description", "qualifier": "abstract", "schema": "dc"}, {"key": "dc.description.provenance", "value": "Submitted by Riitta Pitk\u00e4nen (rpitkane@jyu.fi) on 2018-06-12T09:35:58Z\nNo. of bitstreams: 0", "language": "en", "element": "description", "qualifier": "provenance", "schema": "dc"}, {"key": "dc.description.provenance", "value": "Made available in DSpace on 2018-06-12T09:35:58Z (GMT). No. of bitstreams: 0\n Previous issue date: 2018", "language": "en", "element": "description", "qualifier": "provenance", "schema": "dc"}, {"key": "dc.format.extent", "value": "98", "language": "", "element": "format", "qualifier": "extent", "schema": "dc"}, {"key": "dc.format.mimetype", "value": "application/pdf", "language": null, "element": "format", "qualifier": "mimetype", "schema": "dc"}, {"key": "dc.language.iso", "value": "fin", "language": null, "element": "language", "qualifier": "iso", "schema": "dc"}, {"key": "dc.rights", "value": "In Copyright", "language": "en", "element": "rights", "qualifier": null, "schema": "dc"}, {"key": "dc.subject.other", "value": "strateginen muutos", "language": "", "element": "subject", "qualifier": "other", "schema": "dc"}, {"key": "dc.subject.other", "value": "merkityksellist\u00e4minen", "language": "", "element": "subject", "qualifier": "other", "schema": "dc"}, {"key": "dc.subject.other", "value": "pankkiorganisaatio", "language": "", "element": "subject", "qualifier": "other", "schema": "dc"}, {"key": "dc.title", "value": "Strategisen muutoksen merkityksellist\u00e4minen pankkiorganisaation ty\u00f6ntekij\u00f6iden n\u00e4k\u00f6kulmasta", "language": "", "element": "title", "qualifier": null, "schema": "dc"}, {"key": "dc.type", "value": "master thesis", "language": null, "element": "type", "qualifier": null, "schema": "dc"}, {"key": "dc.identifier.urn", "value": "URN:NBN:fi:jyu-201806123141", "language": "", "element": "identifier", "qualifier": "urn", "schema": "dc"}, {"key": "dc.type.ontasot", "value": "Pro gradu -tutkielma", "language": "fi", "element": "type", "qualifier": "ontasot", "schema": "dc"}, {"key": "dc.type.ontasot", "value": "Master\u2019s thesis", "language": "en", "element": "type", "qualifier": "ontasot", "schema": "dc"}, {"key": "dc.contributor.faculty", "value": "Jyv\u00e4skyl\u00e4 University School of Business and Economics", "language": "en", "element": "contributor", "qualifier": "faculty", "schema": "dc"}, {"key": "dc.contributor.faculty", "value": "Jyv\u00e4skyl\u00e4n yliopiston kauppakorkeakoulu", "language": "fi", "element": "contributor", "qualifier": "faculty", "schema": "dc"}, {"key": "dc.contributor.department", "value": "Taloustieteet", "language": "fi", "element": "contributor", "qualifier": "department", "schema": "dc"}, {"key": "dc.contributor.department", "value": "Business and Economics", "language": "en", "element": "contributor", "qualifier": "department", "schema": "dc"}, {"key": "dc.contributor.organization", "value": "Jyv\u00e4skyl\u00e4n yliopisto", "language": "fi", "element": "contributor", "qualifier": "organization", "schema": "dc"}, {"key": "dc.contributor.organization", "value": "University of Jyv\u00e4skyl\u00e4", "language": "en", "element": "contributor", "qualifier": "organization", "schema": "dc"}, {"key": "dc.subject.discipline", "value": "Johtaminen", "language": "fi", "element": "subject", "qualifier": "discipline", "schema": "dc"}, {"key": "dc.subject.discipline", "value": "Management and Leadership", "language": "en", "element": "subject", "qualifier": "discipline", "schema": "dc"}, {"key": "yvv.contractresearch.collaborator", "value": "finance", "language": "", "element": "contractresearch", "qualifier": "collaborator", "schema": "yvv"}, {"key": "yvv.contractresearch.funding", "value": "ei tiedossa", "language": "", "element": "contractresearch", "qualifier": "funding", "schema": "yvv"}, {"key": "yvv.contractresearch.initiative", "value": "university", "language": "", "element": "contractresearch", "qualifier": "initiative", "schema": "yvv"}, {"key": "dc.type.coar", "value": "http://purl.org/coar/resource_type/c_bdcc", "language": null, "element": "type", "qualifier": "coar", "schema": "dc"}, {"key": "dc.rights.accesslevel", "value": "openAccess", "language": null, "element": "rights", "qualifier": "accesslevel", "schema": "dc"}, {"key": "dc.type.publication", "value": "masterThesis", "language": null, 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