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[{"key": "dc.contributor.advisor", "value": "Haltunen, Veikko", "language": null, "element": "contributor", "qualifier": "advisor", "schema": "dc"}, {"key": "dc.contributor.author", "value": "Viljanen, Simo", "language": null, "element": "contributor", "qualifier": "author", "schema": "dc"}, {"key": "dc.date.accessioned", "value": "2018-02-16T08:53:29Z", "language": null, "element": "date", "qualifier": "accessioned", "schema": "dc"}, {"key": "dc.date.available", "value": "2018-02-16T08:53:29Z", "language": null, "element": "date", "qualifier": "available", "schema": "dc"}, {"key": "dc.date.issued", "value": "2018", "language": null, "element": "date", "qualifier": "issued", "schema": "dc"}, {"key": "dc.identifier.uri", "value": "https://jyx.jyu.fi/handle/123456789/57093", "language": null, "element": "identifier", "qualifier": "uri", "schema": "dc"}, {"key": "dc.description.abstract", "value": "Erilaisiin k\u00e4ytt\u00f6tarkoitukseen tehdyt sosiaalisen median ja yhteis\u00f6palvelut ovat\nyleistyneet viimeisen kymmenen vuoden aikana arkip\u00e4iv\u00e4iseksi. N\u00e4m\u00e4 palvelut\novat riippuvaisia k\u00e4ytt\u00e4jien tuottamasta sis\u00e4ll\u00f6st\u00e4 niin houkuttelevuuden kuin\ntaloudellisten tekij\u00f6iden n\u00e4k\u00f6kulmasta. K\u00e4ytt\u00e4en apuna lakiteksti\u00e4 avaavaa ja\ntulkitsevaa kirjallisuutta, sosiaalisen median rakennetta sek\u00e4 asiakas- ja yritys-\nk\u00e4ytt\u00f6\u00e4 koskevia tutkimuksia ja tutustuen palveluiden k\u00e4ytt\u00f6ehtoihin, selvitin\ntekij\u00e4noikeuksien suhdetta sivujen suosioon ja ansaintamalleihin. Kuinka sivus-\ntot hy\u00f6dynt\u00e4v\u00e4t k\u00e4ytt\u00e4jien luomaa materiaalia ja mitk\u00e4 asiat vaikuttavat sen\ntuottamiseen? Nykymuotoinen materiaalin levitt\u00e4misen ja levi\u00e4misen helppous\nyhteis\u00f6palveluissa luo omat haasteensa tekij\u00e4noikeuslains\u00e4\u00e4d\u00e4nn\u00f6ille, joissa\nhyv\u00e4n tavan mukainen johdannaisteosten tekeminen, vapaak\u00e4ytt\u00f6 ja moraalis-\nten oikeuksin valvonta on k\u00e4yt\u00e4nn\u00f6ss\u00e4 todella haasteellista, jos ei mahdotonta.\nKaikki tutkielmaan valikoidut sosiaalisen median palvelut ja yhteis\u00f6palvelut\nrakentuivat k\u00e4ytt\u00e4j\u00e4n identiteetin ymp\u00e4rille ker\u00e4\u00e4ntyvist\u00e4 palvelun mahdollis-\ntamista ja tarpeen t\u00e4ytt\u00e4vist\u00e4 ominaisuuksista. Palveluiden arvo on k\u00e4ytt\u00e4jist\u00e4\nja heid\u00e4n k\u00e4ytt\u00e4ytymisest\u00e4\u00e4n riippuvaista. Palveluiden p\u00e4\u00e4ansaintamallien\nkohdistuessa mainosten ymp\u00e4rille, tarjotaan n\u00e4it\u00e4 kuluttajille, joko kohdennet-\ntuna tai ep\u00e4suorana. Valikoidut palvelut sanoutuvat irti k\u00e4ytt\u00e4jien palveluun\ntuoman materiaalin tekij\u00e4noikeuksista, mutta k\u00e4ytt\u00e4v\u00e4t sit\u00e4 kasvattaakseen\nsuosiotaan. K\u00e4ytt\u00e4jien m\u00e4\u00e4r\u00e4ll\u00e4 on suurempi taloudellinen vaikutus kuin ai-\nneiston m\u00e4\u00e4r\u00e4ll\u00e4. Aineiston laatu on merkitt\u00e4v\u00e4\u00e4 vasta kun se vaikuttaa k\u00e4ytt\u00e4-\njien m\u00e4\u00e4r\u00e4\u00e4n.", "language": "fi", "element": "description", "qualifier": "abstract", "schema": "dc"}, {"key": "dc.description.abstract", "value": "Social media and community services that are made for a different kind of use\nhave grown to the point of everyday use for last ten years. These services are\ndependable on content provided by users, luring in new content and users, as\nalso in economic point of view. Using texts of law and interpretive literature,\nstudies of structure of social media, use in clients and businesses and terms of\nservice of the most popular website based services, I tried to figure out how\ncopyright affects popularity of service and monetization. How websites use us-\ner created content and what things affect to producing it. Easiness of modern\nday material spreading and sharing creates its own challenges for copyright law,\nwhere in derivative work made in good manner, free use of content and moni-\ntoring moral rights is very challenging in practice. All social- and community\nservices picked in to this thesis are made possible by features build around us-\ner's identity and value of service depend users and how they behave. Main\nmonetization of services center around advertisement, which are either targeted\nor untargeted. The picked online services disassociate themselves from copy-\nright of user created content, but use it to gain popularity. The Quantity of users\nhas greater economic value then quantity of content. The Quality of content has\nmeaning when it causes decline in userbase.", "language": "en", "element": "description", "qualifier": "abstract", "schema": "dc"}, {"key": "dc.description.provenance", "value": "Submitted using Plone Publishing form by Simo Viljanen (sieevilj) on 2018-02-16 08:53:28.717481. Form: Kandidaatintutkielma -lomake (https://kirjasto.jyu.fi/julkaisut/julkaisulomakkeet/kandin-tutkielma-lomake). JyX data: [jyx_publishing-allowed (fi) =True]", "language": "en", "element": "description", "qualifier": "provenance", "schema": "dc"}, {"key": "dc.description.provenance", "value": "Submitted by jyx lomake-julkaisija (jyx-julkaisija.group@korppi.jyu.fi) on 2018-02-16T08:53:29Z\nNo. of bitstreams: 2\nURN:NBN:fi:jyu-201802161508.pdf: 373523 bytes, checksum: 7b0c1f6e4e986cb4044c6ee8399aa998 (MD5)\nlicense.html: 4855 bytes, checksum: 4771d3dca1de32ad121dacc365a98869 (MD5)", "language": "en", "element": "description", "qualifier": "provenance", "schema": "dc"}, {"key": "dc.description.provenance", "value": "Made available in DSpace on 2018-02-16T08:53:29Z (GMT). No. of bitstreams: 2\nURN:NBN:fi:jyu-201802161508.pdf: 373523 bytes, checksum: 7b0c1f6e4e986cb4044c6ee8399aa998 (MD5)\nlicense.html: 4855 bytes, checksum: 4771d3dca1de32ad121dacc365a98869 (MD5)\n Previous issue date: 2018", "language": "en", "element": "description", "qualifier": "provenance", "schema": "dc"}, {"key": "dc.format.extent", "value": "29", "language": "", "element": "format", "qualifier": "extent", "schema": "dc"}, {"key": "dc.language.iso", "value": "fin", "language": null, "element": "language", "qualifier": "iso", "schema": "dc"}, {"key": "dc.rights", "value": "In Copyright", "language": "en", "element": "rights", "qualifier": null, "schema": "dc"}, {"key": "dc.subject.other", "value": "k\u00e4ytt\u00e4jien luoma sis\u00e4lt\u00f6", "language": null, "element": "subject", "qualifier": "other", "schema": "dc"}, {"key": "dc.subject.other", "value": "tekij\u00e4noikeudet", "language": null, "element": "subject", "qualifier": "other", "schema": "dc"}, {"key": "dc.subject.other", "value": "suosio", "language": null, "element": "subject", "qualifier": "other", "schema": "dc"}, {"key": "dc.subject.other", "value": "internetpalvelut", "language": null, "element": "subject", "qualifier": "other", "schema": "dc"}, {"key": "dc.title", "value": "K\u00e4ytt\u00e4jien luoman sis\u00e4ll\u00f6n tekij\u00e4noikeuden alainen hy\u00f6dynt\u00e4minen palveluiden suosiossa ja monetisaatiossa", "language": "", "element": "title", "qualifier": null, "schema": "dc"}, {"key": "dc.type", "value": "bachelor thesis", "language": null, "element": "type", "qualifier": null, "schema": "dc"}, {"key": "dc.identifier.urn", "value": "URN:NBN:fi:jyu-201802161508", "language": null, "element": "identifier", "qualifier": "urn", "schema": "dc"}, {"key": "dc.type.ontasot", "value": "Kandidaatintutkielma", "language": "fi", "element": "type", "qualifier": "ontasot", "schema": "dc"}, {"key": "dc.type.ontasot", "value": "Bachelor's thesis", "language": "en", "element": "type", "qualifier": "ontasot", "schema": "dc"}, {"key": "dc.contributor.faculty", "value": "Informaatioteknologian tiedekunta", "language": "fi", "element": "contributor", "qualifier": "faculty", "schema": "dc"}, {"key": "dc.contributor.department", "value": "Informaatioteknologia", "language": "fi", "element": "contributor", "qualifier": "department", "schema": "dc"}, {"key": "dc.contributor.organization", "value": "University of Jyv\u00e4skyl\u00e4", "language": "en", "element": "contributor", "qualifier": "organization", "schema": "dc"}, {"key": "dc.contributor.organization", "value": "Jyv\u00e4skyl\u00e4n yliopisto", "language": "fi", "element": "contributor", "qualifier": "organization", "schema": "dc"}, {"key": "dc.subject.discipline", "value": "Tietoj\u00e4rjestelm\u00e4tiede", "language": null, "element": "subject", "qualifier": "discipline", "schema": "dc"}, {"key": "dc.date.updated", "value": "2018-02-16T08:53:29Z", "language": null, "element": "date", "qualifier": "updated", "schema": "dc"}, {"key": "dc.type.coar", "value": "http://purl.org/coar/resource_type/c_7a1f", "language": null, "element": "type", "qualifier": "coar", "schema": "dc"}, {"key": "dc.rights.accesslevel", "value": "openAccess", "language": "fi", "element": "rights", "qualifier": "accesslevel", "schema": "dc"}, {"key": "dc.type.publication", "value": "bachelorThesis", "language": null, "element": "type", "qualifier": "publication", "schema": "dc"}, {"key": "dc.rights.url", "value": "https://rightsstatements.org/page/InC/1.0/", "language": null, "element": "rights", "qualifier": "url", "schema": "dc"}]
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