Consumer acceptance of smart cards in public transportation

Smart card technology is certainly not new; it has been widely implemented in public transportation in many countries. It is considered as a permanent and efficient fare collection system, which allows to enhance planning and management activities of transport authorities and optimize vehicle sup...

Täydet tiedot

Bibliografiset tiedot
Päätekijä: Khudaibergenova, Kamila
Muut tekijät: Faculty of Information Technology, Informaatioteknologian tiedekunta, Information Technology, Tietojenkäsittelytieteiden laitos, University of Jyväskylä, Jyväskylän yliopisto
Aineistotyyppi: Pro gradu
Kieli:eng
Julkaistu: 2017
Aiheet:
Linkit: https://jyx.jyu.fi/handle/123456789/55855
_version_ 1826225695063277568
author Khudaibergenova, Kamila
author2 Faculty of Information Technology Informaatioteknologian tiedekunta Information Technology Tietojenkäsittelytieteiden laitos University of Jyväskylä Jyväskylän yliopisto
author_facet Khudaibergenova, Kamila Faculty of Information Technology Informaatioteknologian tiedekunta Information Technology Tietojenkäsittelytieteiden laitos University of Jyväskylä Jyväskylän yliopisto Khudaibergenova, Kamila Faculty of Information Technology Informaatioteknologian tiedekunta Information Technology Tietojenkäsittelytieteiden laitos University of Jyväskylä Jyväskylän yliopisto
author_sort Khudaibergenova, Kamila
datasource_str_mv jyx
description Smart card technology is certainly not new; it has been widely implemented in public transportation in many countries. It is considered as a permanent and efficient fare collection system, which allows to enhance planning and management activities of transport authorities and optimize vehicle supply in accordance with the passenger demand. Overall, smart cards are considered to improve user perceptions regarding public transportation, lead to changes in individuals’ travel behavior and, consequently, decrease amount of private vehicles in transit. However, successful implementation of new fare collection system largely depends on its wide user adoption. Therefore, this study focuses on identification of factors that influence user intention to adopt smart cards in public transit sector. Development of the research model was based on several technology acceptance theories: Theory of Reasoned Action (TRA), Technology Acceptance Model (TAM), Innovation Diffusion Theory (IDT) and Unified Theory of Acceptance and Use of Technology2 (UTAUT2). The proposed model incorporated perceived usefulness, perceived ease of use, relative advantage, social influence, habit, security, transparency and trust as major predictors of the new system acceptance. Age, gender, education, media exposure, computer self-efficacy, smartphone and Internet use were included as control variables. The study results showed that habit, economic profitability dimension of relative advantage and trust played predominant role in individuals’ intention to adopt smart cards. While, transparency favorably influenced user trust in vendor. Surprisingly, none of the TAM predictors influenced passengers’ intention to adopt the system. Effect of social influence and users’ security concerns were also insignificant. Out of seven control variables only smart card media exposure and smartphone use duration were found to be influencing behavioral intention. Overall, the proposed model explained 54% of variance in user intention to accept smart cards.
first_indexed 2023-03-22T10:00:16Z
format Pro gradu
fullrecord [{"key": "dc.contributor.advisor", "value": "Zhang, Yixin", "language": "", "element": "contributor", "qualifier": "advisor", "schema": "dc"}, {"key": "dc.contributor.author", "value": "Khudaibergenova, Kamila", "language": null, "element": "contributor", "qualifier": "author", "schema": "dc"}, {"key": "dc.date.accessioned", "value": "2017-11-13T18:04:07Z", "language": "", "element": "date", "qualifier": "accessioned", "schema": "dc"}, {"key": "dc.date.available", "value": "2017-11-13T18:04:07Z", "language": "", "element": "date", "qualifier": "available", "schema": "dc"}, {"key": "dc.date.issued", "value": "2017", "language": null, "element": "date", "qualifier": "issued", "schema": "dc"}, {"key": "dc.identifier.other", "value": "oai:jykdok.linneanet.fi:1792993", "language": null, "element": "identifier", "qualifier": "other", "schema": "dc"}, {"key": "dc.identifier.uri", "value": "https://jyx.jyu.fi/handle/123456789/55855", "language": "", "element": "identifier", "qualifier": "uri", "schema": "dc"}, {"key": "dc.description.abstract", "value": "Smart card technology is certainly not new; it has been widely implemented in\r\npublic transportation in many countries. It is considered as a permanent and\r\nefficient fare collection system, which allows to enhance planning and management\r\nactivities of transport authorities and optimize vehicle supply in accordance\r\nwith the passenger demand. Overall, smart cards are considered to\r\nimprove user perceptions regarding public transportation, lead to changes in\r\nindividuals\u2019 travel behavior and, consequently, decrease amount of private vehicles\r\nin transit. However, successful implementation of new fare collection system\r\nlargely depends on its wide user adoption. Therefore, this study focuses on\r\nidentification of factors that influence user intention to adopt smart cards in\r\npublic transit sector. Development of the research model was based on several\r\ntechnology acceptance theories: Theory of Reasoned Action (TRA), Technology\r\nAcceptance Model (TAM), Innovation Diffusion Theory (IDT) and Unified Theory\r\nof Acceptance and Use of Technology2 (UTAUT2). The proposed model\r\nincorporated perceived usefulness, perceived ease of use, relative advantage,\r\nsocial influence, habit, security, transparency and trust as major predictors of\r\nthe new system acceptance. Age, gender, education, media exposure, computer\r\nself-efficacy, smartphone and Internet use were included as control variables.\r\nThe study results showed that habit, economic profitability dimension of\r\nrelative advantage and trust played predominant role in individuals\u2019 intention\r\nto adopt smart cards. While, transparency favorably influenced user trust in\r\nvendor. Surprisingly, none of the TAM predictors influenced passengers\u2019 intention\r\nto adopt the system. Effect of social influence and users\u2019 security concerns\r\nwere also insignificant. Out of seven control variables only smart card media\r\nexposure and smartphone use duration were found to be influencing behavioral\r\nintention. Overall, the proposed model explained 54% of variance in user intention\r\nto accept smart cards.", "language": "en", "element": "description", "qualifier": "abstract", "schema": "dc"}, {"key": "dc.description.provenance", "value": "Submitted using Plone Publishing form by Kamila Khudaibergenova (kakhudai) on 2017-11-13 18:04:07.303938. Form: Master's Thesis publishing form (https://kirjasto.jyu.fi/publish-and-buy/publishing-forms/masters-thesis-publishing-form). JyX data: [jyx_publishing-allowed (fi) =False]", "language": "en", "element": "description", "qualifier": "provenance", "schema": "dc"}, {"key": "dc.description.provenance", "value": "Submitted by jyx lomake-julkaisija (jyx-julkaisija.group@korppi.jyu.fi) on 2017-11-13T18:04:07Z\r\nNo. of bitstreams: 2\r\nURN:NBN:fi:jyu-201711134242.pdf: 1292590 bytes, checksum: f62d1385ece55c13e1040f72bfc96624 (MD5)\r\nlicense.html: 1091 bytes, checksum: ca62cae7fe29680af610abcd6b7da5e4 (MD5)", "language": "en", "element": "description", "qualifier": "provenance", "schema": "dc"}, {"key": "dc.description.provenance", "value": "Made available in DSpace on 2017-11-13T18:04:07Z (GMT). No. of bitstreams: 2\r\nURN:NBN:fi:jyu-201711134242.pdf: 1292590 bytes, checksum: f62d1385ece55c13e1040f72bfc96624 (MD5)\r\nlicense.html: 1091 bytes, checksum: ca62cae7fe29680af610abcd6b7da5e4 (MD5)\r\n Previous issue date: 2017", "language": "en", "element": "description", "qualifier": "provenance", "schema": "dc"}, {"key": "dc.format.extent", "value": "1 verkkoaineisto (74 sivua)", "language": null, "element": "format", "qualifier": "extent", "schema": "dc"}, {"key": "dc.format.mimetype", "value": "application/pdf", "language": null, "element": "format", "qualifier": "mimetype", "schema": "dc"}, {"key": "dc.language.iso", "value": "eng", "language": null, "element": "language", "qualifier": "iso", "schema": "dc"}, {"key": "dc.rights", "value": "In Copyright", "language": "en", "element": "rights", "qualifier": null, "schema": "dc"}, {"key": "dc.subject.other", "value": "smart cards", "language": null, "element": "subject", "qualifier": "other", "schema": "dc"}, {"key": "dc.subject.other", "value": "public transportation", "language": null, "element": "subject", "qualifier": "other", "schema": "dc"}, {"key": "dc.subject.other", "value": "technology adoption", "language": null, "element": "subject", "qualifier": "other", "schema": "dc"}, {"key": "dc.subject.other", "value": "user acceptance", "language": null, "element": "subject", "qualifier": "other", "schema": "dc"}, {"key": "dc.subject.other", "value": "Theory of reasoned action (TRA)", "language": null, "element": "subject", "qualifier": "other", "schema": "dc"}, {"key": "dc.subject.other", "value": "Technology acceptance model (TAM/TAM2)", "language": null, "element": "subject", "qualifier": "other", "schema": "dc"}, {"key": "dc.subject.other", "value": "Innovation diffusion theory (IDT)", "language": null, "element": "subject", "qualifier": "other", "schema": "dc"}, {"key": "dc.subject.other", "value": "Unified theory of acceptance and use of technology (UTAUT/UTAUT2)", "language": null, "element": "subject", "qualifier": "other", "schema": "dc"}, {"key": "dc.title", "value": "Consumer acceptance of smart cards in public transportation", "language": null, "element": "title", "qualifier": null, "schema": "dc"}, {"key": "dc.type", "value": "master thesis", "language": null, "element": "type", "qualifier": null, "schema": "dc"}, {"key": "dc.identifier.urn", "value": "URN:NBN:fi:jyu-201711134242", "language": null, "element": "identifier", "qualifier": "urn", "schema": "dc"}, {"key": "dc.type.ontasot", "value": "Master\u2019s thesis", "language": "en", "element": "type", "qualifier": "ontasot", "schema": "dc"}, {"key": "dc.type.ontasot", "value": "Pro gradu -tutkielma", "language": "fi", "element": "type", "qualifier": "ontasot", "schema": "dc"}, {"key": "dc.contributor.faculty", "value": "Faculty of Information Technology", "language": "en", "element": "contributor", "qualifier": "faculty", "schema": "dc"}, {"key": "dc.contributor.faculty", "value": "Informaatioteknologian tiedekunta", "language": "fi", "element": "contributor", "qualifier": "faculty", "schema": "dc"}, {"key": "dc.contributor.department", "value": "Information Technology", "language": "en", "element": "contributor", "qualifier": "department", "schema": "dc"}, {"key": "dc.contributor.department", "value": "Tietojenk\u00e4sittelytieteiden laitos", "language": "", "element": "contributor", "qualifier": "department", "schema": "dc"}, {"key": "dc.contributor.organization", "value": "University of Jyv\u00e4skyl\u00e4", "language": "en", "element": "contributor", "qualifier": "organization", "schema": "dc"}, {"key": "dc.contributor.organization", "value": "Jyv\u00e4skyl\u00e4n yliopisto", "language": "fi", "element": "contributor", "qualifier": "organization", "schema": "dc"}, {"key": "dc.subject.discipline", "value": "Information Systems Science", "language": "en", "element": "subject", "qualifier": "discipline", "schema": "dc"}, {"key": "dc.subject.discipline", "value": "Tietoj\u00e4rjestelm\u00e4tiede", "language": "fi", "element": "subject", "qualifier": "discipline", "schema": "dc"}, {"key": "dc.subject.method", "value": "Survey-tutkimus", "language": null, "element": "subject", "qualifier": "method", "schema": "dc"}, {"key": "dc.subject.method", "value": "Kvantitatiivinen tutkimus", "language": null, "element": "subject", "qualifier": "method", "schema": "dc"}, {"key": "dc.date.updated", "value": "2017-11-13T18:04:08Z", "language": "", "element": "date", "qualifier": "updated", "schema": "dc"}, {"key": "yvv.contractresearch.funding", "value": "0", "language": "", "element": "contractresearch", "qualifier": "funding", "schema": "yvv"}, {"key": "dc.type.coar", "value": "http://purl.org/coar/resource_type/c_bdcc", "language": null, "element": "type", "qualifier": "coar", "schema": "dc"}, {"key": "dc.rights.accesslevel", "value": "restrictedAccess", "language": "fi", "element": "rights", "qualifier": "accesslevel", "schema": "dc"}, {"key": "dc.type.publication", "value": "masterThesis", "language": null, "element": "type", "qualifier": "publication", "schema": "dc"}, {"key": "dc.subject.oppiainekoodi", "value": "601", "language": null, "element": "subject", "qualifier": "oppiainekoodi", "schema": "dc"}, {"key": "dc.subject.yso", "value": "\u00e4lytekniikka", "language": null, "element": "subject", "qualifier": "yso", "schema": "dc"}, {"key": "dc.subject.yso", "value": "toimikortit", "language": null, "element": "subject", "qualifier": "yso", "schema": "dc"}, {"key": "dc.subject.yso", "value": "julkinen liikenne", "language": null, "element": "subject", "qualifier": "yso", "schema": "dc"}, {"key": "dc.subject.yso", "value": "kuluttajak\u00e4ytt\u00e4ytyminen", "language": null, "element": "subject", "qualifier": "yso", "schema": "dc"}, {"key": "dc.subject.yso", "value": "teknologia", "language": null, "element": "subject", "qualifier": "yso", "schema": "dc"}, {"key": "dc.subject.yso", "value": "omaksuminen", "language": null, "element": "subject", "qualifier": "yso", "schema": "dc"}, {"key": "dc.subject.yso", "value": "k\u00e4ytt\u00f6\u00f6notto", "language": null, "element": "subject", "qualifier": "yso", "schema": "dc"}, {"key": "dc.format.content", "value": "fulltext", "language": null, "element": "format", "qualifier": "content", "schema": "dc"}, {"key": "dc.rights.url", "value": "https://rightsstatements.org/page/InC/1.0/", "language": null, "element": "rights", "qualifier": "url", "schema": "dc"}, {"key": "dc.rights.accessrights", "value": "This material has a restricted access due to copyright reasons. It can be read at the workstation at Jyv\u00e4skyl\u00e4 University Library reserved for the use of archival materials: https://kirjasto.jyu.fi/en/workspaces/facilities.", "language": "en", "element": "rights", "qualifier": "accessrights", "schema": "dc"}, {"key": "dc.rights.accessrights", "value": "Aineistoon p\u00e4\u00e4sy\u00e4 on rajoitettu tekij\u00e4noikeussyist\u00e4. Aineisto on luettavissa Jyv\u00e4skyl\u00e4n yliopiston kirjaston arkistoty\u00f6asemalta. Ks. https://kirjasto.jyu.fi/fi/tyoskentelytilat/laitteet-ja-tilat.", "language": "fi", "element": "rights", "qualifier": "accessrights", "schema": "dc"}, {"key": "dc.type.okm", "value": "G2", "language": null, "element": "type", "qualifier": "okm", "schema": "dc"}]
id jyx.123456789_55855
language eng
last_indexed 2025-02-18T10:55:56Z
main_date 2017-01-01T00:00:00Z
main_date_str 2017
publishDate 2017
record_format qdc
source_str_mv jyx
spellingShingle Khudaibergenova, Kamila Consumer acceptance of smart cards in public transportation smart cards public transportation technology adoption user acceptance Theory of reasoned action (TRA) Technology acceptance model (TAM/TAM2) Innovation diffusion theory (IDT) Unified theory of acceptance and use of technology (UTAUT/UTAUT2) Information Systems Science Tietojärjestelmätiede Survey-tutkimus Kvantitatiivinen tutkimus 601 älytekniikka toimikortit julkinen liikenne kuluttajakäyttäytyminen teknologia omaksuminen käyttöönotto
title Consumer acceptance of smart cards in public transportation
title_full Consumer acceptance of smart cards in public transportation
title_fullStr Consumer acceptance of smart cards in public transportation Consumer acceptance of smart cards in public transportation
title_full_unstemmed Consumer acceptance of smart cards in public transportation Consumer acceptance of smart cards in public transportation
title_short Consumer acceptance of smart cards in public transportation
title_sort consumer acceptance of smart cards in public transportation
title_txtP Consumer acceptance of smart cards in public transportation
topic smart cards public transportation technology adoption user acceptance Theory of reasoned action (TRA) Technology acceptance model (TAM/TAM2) Innovation diffusion theory (IDT) Unified theory of acceptance and use of technology (UTAUT/UTAUT2) Information Systems Science Tietojärjestelmätiede Survey-tutkimus Kvantitatiivinen tutkimus 601 älytekniikka toimikortit julkinen liikenne kuluttajakäyttäytyminen teknologia omaksuminen käyttöönotto
topic_facet 601 Information Systems Science Innovation diffusion theory (IDT) Kvantitatiivinen tutkimus Survey-tutkimus Technology acceptance model (TAM/TAM2) Theory of reasoned action (TRA) Tietojärjestelmätiede Unified theory of acceptance and use of technology (UTAUT/UTAUT2) julkinen liikenne kuluttajakäyttäytyminen käyttöönotto omaksuminen public transportation smart cards technology adoption teknologia toimikortit user acceptance älytekniikka
url https://jyx.jyu.fi/handle/123456789/55855 http://www.urn.fi/URN:NBN:fi:jyu-201711134242
work_keys_str_mv AT khudaibergenovakamila consumeracceptanceofsmartcardsinpublictransportation