_version_ 1809901862688653312
annif_keywords_txtF_mv customer experience interaction consumers viral marketing customers
annif_uris_txtF_mv http://www.yso.fi/onto/yso/p24882 http://www.yso.fi/onto/yso/p10591 http://www.yso.fi/onto/yso/p1397 http://www.yso.fi/onto/yso/p24254 http://www.yso.fi/onto/yso/p3294
author Nieminen, Päivi
author2 Kauppakorkeakoulu School of Business and Economics Taloustieteet University of Jyväskylä Jyväskylän yliopisto Markkinointi Marketing 20423
author_facet Nieminen, Päivi Kauppakorkeakoulu School of Business and Economics Taloustieteet University of Jyväskylä Jyväskylän yliopisto Markkinointi Marketing 20423 Nieminen, Päivi
author_sort Nieminen, Päivi
building Jyväskylän yliopisto JYX-julkaisuarkisto
datasource_str_mv jyx
department_txtF Taloustieteet
faculty_txtF Kauppakorkeakoulu
first_indexed 2023-03-22T09:57:04Z
format Pro gradu
format_ext_str_mv Opinnäyte Pro gradu
free_online_boolean 1
fullrecord <?xml version="1.0"?> <qualifieddc schemaLocation="http://purl.org/dc/terms/ http://dublincore.org/schemas/xmls/qdc/2006/01/06/dcterms.xsd http://purl.org/dc/elements/1.1/ http://dublincore.org/schemas/xmls/qdc/2006/01/06/dc.xsd"><title>The interaction between consumers during the online customer journey</title><creator>Nieminen, P&#xE4;ivi</creator><contributor type="tiedekunta" lang="fi">Kauppakorkeakoulu</contributor><contributor type="tiedekunta" lang="en">School of Business and Economics</contributor><contributor type="laitos" lang="fi">Taloustieteet</contributor><contributor type="yliopisto" lang="en">University of Jyv&#xE4;skyl&#xE4;</contributor><contributor type="yliopisto" lang="fi">Jyv&#xE4;skyl&#xE4;n yliopisto</contributor><contributor type="oppiaine" lang="fi">Markkinointi</contributor><contributor type="oppiaine" lang="en">Marketing</contributor><contributor type="oppiainekoodi">20423</contributor><subject type="other">Customer experience</subject><subject type="other">Online customer journey</subject><subject type="other">Interaction</subject><subject type="other">Word of mouth</subject><subject type="other">WOM</subject><subject type="other">Opinion leadership</subject><subject type="other">Opinion seeking</subject><subject type="other">Curating skills</subject><subject type="method">Kvantitatiivinen tutkimus</subject><subject type="yso">verkkopalvelut</subject><subject type="yso">s&#xE4;hk&#xF6;inen asiointi</subject><subject type="yso">asiakaskokemus</subject><subject type="yso">vuorovaikutus</subject><subject type="yso">viraalimarkkinointi</subject><subject type="yso">mielipidejohtajat</subject><subject type="yso">kuratointi</subject><available>2017-08-30T06:04:00Z</available><issued>2017</issued><type lang="fi">Pro gradu -tutkielma</type><type lang="en">Master&#x2019;s thesis</type><identifier type="other">oai:jykdok.linneanet.fi:1720599</identifier><identifier type="uri">https://jyx.jyu.fi/handle/123456789/55211</identifier><identifier type="urn">URN:NBN:fi:jyu-201708303605</identifier><language type="iso">eng</language><rights lang="fi">Julkaisu on tekij&#xE4;noikeuss&#xE4;&#xE4;nn&#xF6;sten alainen. Teosta voi lukea ja tulostaa henkil&#xF6;kohtaista k&#xE4;ytt&#xF6;&#xE4; varten. K&#xE4;ytt&#xF6; kaupallisiin tarkoituksiin on kielletty.</rights><rights lang="en">This publication is copyrighted. You may download, display and print it for Your own personal use. Commercial use is prohibited.</rights><rights type="accesslevel" lang="fi">openAccess</rights><permaddress type="urn">http://www.urn.fi/URN:NBN:fi:jyu-201708303605</permaddress><file bundle="ORIGINAL" href="https://jyx.jyu.fi/bitstream/123456789/55211/1/URN%3aNBN%3afi%3ajyu-201708303605.pdf" name="URN:NBN:fi:jyu-201708303605.pdf" type="application/pdf" length="1094804" sequence="1"/><recordID>123456789_55211</recordID></qualifieddc>
id jyx.123456789_55211
language eng
last_indexed 2024-09-03T10:49:32Z
main_date 2017-01-01T00:00:00Z
main_date_str 2017
online_boolean 1
online_urls_str_mv {"url":"https:\/\/jyx.jyu.fi\/bitstream\/123456789\/55211\/1\/URN%3aNBN%3afi%3ajyu-201708303605.pdf","text":"URN:NBN:fi:jyu-201708303605.pdf","source":"jyx","mediaType":"application\/pdf"}
oppiainekoodi_txtF 20423
publication_first_indexed 2017-03-22T09:57:04Z
publishDate 2017
record_format qdc
source_str_mv jyx
spellingShingle Nieminen, Päivi The interaction between consumers during the online customer journey Customer experience Online customer journey Interaction Word of mouth WOM Opinion leadership Opinion seeking Curating skills Kvantitatiivinen tutkimus verkkopalvelut sähköinen asiointi asiakaskokemus vuorovaikutus viraalimarkkinointi mielipidejohtajat kuratointi
subject_txtF Markkinointi
thumbnail https://jyu.finna.fi/Cover/Show?source=Solr&id=jyx.123456789_55211&index=0&size=large
title The interaction between consumers during the online customer journey
title_full The interaction between consumers during the online customer journey
title_fullStr The interaction between consumers during the online customer journey The interaction between consumers during the online customer journey
title_full_unstemmed The interaction between consumers during the online customer journey The interaction between consumers during the online customer journey
title_short The interaction between consumers during the online customer journey
title_sort interaction between consumers during the online customer journey
title_txtP The interaction between consumers during the online customer journey
topic Customer experience Online customer journey Interaction Word of mouth WOM Opinion leadership Opinion seeking Curating skills Kvantitatiivinen tutkimus verkkopalvelut sähköinen asiointi asiakaskokemus vuorovaikutus viraalimarkkinointi mielipidejohtajat kuratointi
topic_facet Curating skills Customer experience Interaction Kvantitatiivinen tutkimus Online customer journey Opinion leadership Opinion seeking WOM Word of mouth asiakaskokemus kuratointi mielipidejohtajat sähköinen asiointi verkkopalvelut viraalimarkkinointi vuorovaikutus
url https://jyx.jyu.fi/handle/123456789/55211 http://www.urn.fi/URN:NBN:fi:jyu-201708303605
work_keys_str_mv AT nieminenpäivi interactionbetweenconsumersduringtheonlinecustomerjourney AT nieminenpäivi theinteractionbetweenconsumersduringtheonlinecustomerjourney