APA (7th ed.) Citation

Jokinen, J., Kauppakorkeakoulu, Economics, S. o. B. a., Taloustieteet, Economics, B. a., Jyväskylä, U. o., & yliopisto, J. (2016). The role of electronic word-of-mouth in consumers' online purchase decision making: An eye-tracking study.

Chicago Style (17th ed.) Citation

Jokinen, Joel, Kauppakorkeakoulu, School of Business and Economics, Taloustieteet, Business and Economics, University of Jyväskylä, and Jyväskylän yliopisto. The Role of Electronic Word-of-mouth in Consumers' Online Purchase Decision Making: An Eye-tracking Study. 2016.

MLA (9th ed.) Citation

Jokinen, Joel, et al. The Role of Electronic Word-of-mouth in Consumers' Online Purchase Decision Making: An Eye-tracking Study. 2016.