APA (7th ed.) Citation

Jokinen, J., Economics, J. U. S. o. B. a., kauppakorkeakoulu, J. y., Taloustieteet, Economics, B. a., Jyväskylä, U. o., & yliopisto, J. (2016). The role of electronic word-of-mouth in consumers' online purchase decision making: An eye-tracking study.

Chicago Style (17th ed.) Citation

Jokinen, Joel, Jyväskylä University School of Business and Economics, Jyväskylän yliopiston kauppakorkeakoulu, Taloustieteet, Business and Economics, University of Jyväskylä, and Jyväskylän yliopisto. The Role of Electronic Word-of-mouth in Consumers' Online Purchase Decision Making: An Eye-tracking Study. 2016.

MLA (9th ed.) Citation

Jokinen, Joel, et al. The Role of Electronic Word-of-mouth in Consumers' Online Purchase Decision Making: An Eye-tracking Study. 2016.