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[{"key": "dc.contributor.advisor", "value": "Asunta, Laura", "language": null, "element": "contributor", "qualifier": "advisor", "schema": "dc"}, {"key": "dc.contributor.author", "value": "H\u00e4ggman, Eevi", "language": null, "element": "contributor", "qualifier": "author", "schema": "dc"}, {"key": "dc.date.accessioned", "value": "2016-05-29T19:09:54Z", "language": null, "element": "date", "qualifier": "accessioned", "schema": "dc"}, {"key": "dc.date.available", "value": "2016-05-29T19:09:54Z", "language": null, "element": "date", "qualifier": "available", "schema": "dc"}, {"key": "dc.date.issued", "value": "2016", "language": null, "element": "date", "qualifier": "issued", "schema": "dc"}, {"key": "dc.identifier.other", "value": "oai:jykdok.linneanet.fi:1542318", "language": null, "element": "identifier", "qualifier": "other", "schema": "dc"}, {"key": "dc.identifier.uri", "value": "https://jyx.jyu.fi/handle/123456789/49971", "language": null, "element": "identifier", "qualifier": "uri", "schema": "dc"}, {"key": "dc.description.abstract", "value": "Yritysten ja kansalaisj\u00e4rjest\u00f6jen v\u00e4linen vuoropuhelu yritysvastuuteemoista on lis\u00e4\u00e4ntynyt viime aikoina. Vuoropuhelua on tutkittu melko paljon muun muassa vuoropuhelun ihanteiden sek\u00e4 sen kautta saavutettavien liiketoimintaetujen n\u00e4k\u00f6kulmista, mutta tutkimusta vastuullisuuskysymyksi\u00e4 koskevan vuoropuhelun koostumuksesta, tavoitteista ja sit\u00e4 edist\u00e4vist\u00e4 tai vaikeuttavista tekij\u00f6ist\u00e4 on melko v\u00e4h\u00e4n. My\u00f6s viestinn\u00e4n tutkimus aihealueesta on suppeaa.\nT\u00e4m\u00e4n tutkimuksen tavoitteena oli selvitt\u00e4\u00e4, millaista yritysvastuuta koskeva vuoropuhelu on ja mitk\u00e4 tekij\u00e4t edist\u00e4v\u00e4t ja toisaalta vaikeuttavat vuoropuhelua. Tutkimus toteutettiin laadullisena haastattelemalla kolmesta yrityksest\u00e4 ja nelj\u00e4st\u00e4 kansalaisj\u00e4rjest\u00f6st\u00e4 vuoropuheluun osallistuvia henkil\u00f6it\u00e4. Haastatteluja tehtiin yhteens\u00e4 7 ja aineisto analysoitiin laadullisen sis\u00e4ll\u00f6nanalyysin keinoin.\nTulosten perusteella voidaan todeta, ett\u00e4 vuoropuhelua pidet\u00e4\u00e4n t\u00e4rke\u00e4n\u00e4 sek\u00e4 yrityksiss\u00e4 ett\u00e4 kansalaisj\u00e4rjest\u00f6iss\u00e4. Kun haastatteluissa ilmi tulleita vuoropuhelun m\u00e4\u00e4ritelmi\u00e4 verrataan kirjallisuuden ihanteeseen, k\u00e4yt\u00e4nn\u00f6n vuoropuhelu ei t\u00e4yt\u00e4 ihanteellisen vuoropuhelun piirteit\u00e4. Vuoropuhelu vastuun kent\u00e4ll\u00e4 on sek\u00e4 yrityksille ett\u00e4 kansalaisj\u00e4rjest\u00f6ille keino edist\u00e4\u00e4 omia tavoitteita. Vuoropuhelu voi lis\u00e4t\u00e4 ymm\u00e4rryst\u00e4 ja tiedonkulkua ja saada aikaan muutoksia. Muun muassa tiedon saatavuus, konkreettisten ratkaisuehdotusten tekeminen ja kasvokkaisuus voivat edist\u00e4\u00e4 vuoropuhelun sujumista, mutta samalla esimerkiksi resurssien puute, vuoropuhelussa k\u00e4sitelt\u00e4v\u00e4n ongelman m\u00e4\u00e4rittelyn ep\u00e4onnistuminen tai toisen osapuolen asenne voivat vaikeuttaa vuoropuhelua.\nJatkossa olisi aiheellista selvitt\u00e4\u00e4 vuoropuhelun tuloksia tarkemmin ja verrata yritysten ja kansalaisj\u00e4rjest\u00f6jen n\u00e4kemyksi\u00e4 ja tavoitteita kesken\u00e4\u00e4n. My\u00f6s viestint\u00e4ammattilaisten roolia vastuuvuoropuhelussa olisi tarpeellista selvitt\u00e4\u00e4.", "language": "fi", "element": "description", "qualifier": "abstract", "schema": "dc"}, {"key": "dc.description.provenance", "value": "Submitted using Plone Publishing form by Eevi H\u00e4ggman (eeramaha) on 2016-05-29 19:09:53.729229. Form: Pro gradu -lomake (https://kirjasto.jyu.fi/julkaisut/julkaisulomakkeet/pro-gradu-lomake). JyX data: [jyx_publishing-allowed (fi) =True]", "language": "en", "element": "description", "qualifier": "provenance", "schema": "dc"}, {"key": "dc.description.provenance", "value": "Submitted by jyx lomake-julkaisija (jyx-julkaisija.group@korppi.jyu.fi) on 2016-05-29T19:09:54Z\nNo. of bitstreams: 2\nURN:NBN:fi:jyu-201605292746.pdf: 937745 bytes, checksum: 0629cd0998bfe85232c789a5512128a6 (MD5)\nlicense.html: 4878 bytes, checksum: 7c4f0dfed0355f38b8edd693f8e54e3f (MD5)", "language": "en", "element": "description", "qualifier": "provenance", "schema": "dc"}, {"key": "dc.description.provenance", "value": "Made available in DSpace on 2016-05-29T19:09:54Z (GMT). No. of bitstreams: 2\nURN:NBN:fi:jyu-201605292746.pdf: 937745 bytes, checksum: 0629cd0998bfe85232c789a5512128a6 (MD5)\nlicense.html: 4878 bytes, checksum: 7c4f0dfed0355f38b8edd693f8e54e3f (MD5)\n Previous issue date: 2016", "language": "en", "element": "description", "qualifier": "provenance", "schema": "dc"}, {"key": "dc.format.extent", "value": "1 verkkoaineisto (94 sivua)", "language": null, "element": "format", "qualifier": "extent", "schema": "dc"}, {"key": "dc.format.mimetype", "value": "application/pdf", "language": null, "element": "format", "qualifier": "mimetype", "schema": "dc"}, {"key": "dc.language.iso", "value": "fin", "language": null, "element": "language", "qualifier": "iso", "schema": "dc"}, {"key": "dc.rights", "value": "In Copyright", "language": "en", "element": "rights", "qualifier": null, "schema": "dc"}, {"key": "dc.subject.other", "value": "kansalaisj\u00e4rjest\u00f6t", "language": null, "element": "subject", "qualifier": "other", "schema": "dc"}, {"key": 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