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[{"key": "dc.contributor.advisor", "value": "Koskelainen Tiina", "language": null, "element": "contributor", "qualifier": "advisor", "schema": "dc"}, {"key": "dc.contributor.author", "value": "H\u00e4nninen, Pekka", "language": null, "element": "contributor", "qualifier": "author", "schema": "dc"}, {"key": "dc.date.accessioned", "value": "2016-04-07T07:32:48Z", "language": null, "element": "date", "qualifier": "accessioned", "schema": "dc"}, {"key": "dc.date.available", "value": "2016-04-07T07:32:48Z", "language": null, "element": "date", "qualifier": "available", "schema": "dc"}, {"key": "dc.date.issued", "value": "2016", "language": null, "element": "date", "qualifier": "issued", "schema": "dc"}, {"key": "dc.identifier.uri", "value": "https://jyx.jyu.fi/handle/123456789/49271", "language": null, "element": "identifier", "qualifier": "uri", "schema": "dc"}, {"key": "dc.description.abstract", "value": "T\u00e4m\u00e4 tutkimus k\u00e4sittelee yksityisyyden ja luottamuksen merkityst\u00e4 hakukoneissa. T\u00e4m\u00e4 on t\u00e4rke\u00e4\u00e4, sill\u00e4 hakukoneista on muodostunut ihmisten p\u00e4\u00e4s\u00e4\u00e4nt\u00f6inen tiedon l\u00e4hde. N\u00e4in ollen hakukoneiden yleistyminen on johtanut siihen, ett\u00e4 k\u00e4ytt\u00e4jist\u00e4 ker\u00e4t\u00e4\u00e4n yh\u00e4 enemm\u00e4n henkil\u00f6kohtaisia tietoja. T\u00e4m\u00e4n ansiosta k\u00e4ytt\u00e4jille on noussut hakukoneista paljon yksityisyyshuolia ja sit\u00e4 kautta my\u00f6s luottamus voi rikkoutua. T\u00e4m\u00e4 tutkimus on toteutettu kirjallisuuskatsauksena ja pyrkii vastaamaan tutkimuskysymykseen: mit\u00e4 k\u00e4ytt\u00e4j\u00e4n yksityisyys ja luottamus tarkoittavat hakukoneiden k\u00e4yt\u00f6n yhteydess\u00e4? Tutkimuksen tulosten mukaan k\u00e4ytt\u00e4jien tietoisuuden parantamisella voidaan vaikuttaa sek\u00e4 kokemukseen yksityisyydest\u00e4, ett\u00e4 luottamuksesta hakukoneiden k\u00e4yt\u00f6n yhteydess\u00e4. T\u00e4ll\u00e4 hetkell\u00e4 yksityisyyshuolien suurin ongelma on tiedon puute ja sit\u00e4 kautta k\u00e4ytt\u00e4jien kyvytt\u00f6myys puuttua yksityisyyden ongelmiin. Tutkimuksen tuloksista nousee esiin my\u00f6s yksityisyyden ja luottamuksen suhde toisiinsa. T\u00e4m\u00e4 tarkoittaa sit\u00e4, ett\u00e4 k\u00e4ytt\u00e4j\u00e4n tulisi pohtia sit\u00e4, mink\u00e4 tasoiseen yksityisyyteen tyytyy ja t\u00e4t\u00e4 kautta etsi\u00e4 sellainen palvelu, kuten esimerkiksi hakukone, johon voi t\u00e4m\u00e4n perusteella luottaa.", "language": "fi", "element": "description", "qualifier": "abstract", "schema": "dc"}, {"key": "dc.description.abstract", "value": "This study addresses the importance of privacy and trust in the use of online search engines. This is important, because online search engines have become the most important tool for searching information. Hence, generalisation of search engines has led to the point, where increasingly amount of personal information is being collected from users. Due this, there has been increasing concern about privacy of users and therefore trust to those services is at risk. This study has been accomplished by literature overview and tries to answer following question: what does user privacy and trust mean in the use of online search engine? This study aims to show that improving user knowledge about search engines can also improve their concerns about online privacy. This will ultimately lead to a point where better trust toward the service can be achieved. At the moment, biggest issue in respect of user\u2019s privacy is their lack of knowledge. Because this lack of knowledge, users are incapable to interfere with the online privacy problems. Additionally, one of the main results of this study is relation between privacy and trust. What this means is that users should consider their own comfortable level of privacy. Through this they can choose correct service for example online search engine, where they can build trust.", "language": "en", "element": "description", "qualifier": "abstract", "schema": "dc"}, {"key": "dc.description.provenance", "value": "Submitted using Plone Publishing form by Pekka H\u00e4nninen (peotolha) on 2016-04-07 07:32:47.865553. Form: Kandidaatintutkielma -lomake (https://kirjasto.jyu.fi/julkaisut/julkaisulomakkeet/kandin-tutkielma-lomake). JyX data: [jyx_publishing-allowed (fi) =True]", "language": "en", "element": "description", "qualifier": "provenance", "schema": "dc"}, {"key": "dc.description.provenance", "value": "Submitted by jyx lomake-julkaisija (jyx-julkaisija.group@korppi.jyu.fi) on 2016-04-07T07:32:48Z\nNo. of bitstreams: 2\nURN:NBN:fi:jyu-201604072021.pdf: 568000 bytes, checksum: 7c6be41f68da82cd7e75bc47e118d954 (MD5)\nlicense.html: 4795 bytes, checksum: 99505774b88b02c010acf71ed519ae6d (MD5)", "language": "en", "element": "description", "qualifier": "provenance", "schema": "dc"}, {"key": "dc.description.provenance", "value": "Made available in DSpace on 2016-04-07T07:32:48Z (GMT). No. of bitstreams: 2\nURN:NBN:fi:jyu-201604072021.pdf: 568000 bytes, checksum: 7c6be41f68da82cd7e75bc47e118d954 (MD5)\nlicense.html: 4795 bytes, checksum: 99505774b88b02c010acf71ed519ae6d (MD5)\n Previous issue date: 2016", "language": "en", "element": "description", "qualifier": "provenance", "schema": "dc"}, {"key": "dc.format.extent", "value": "38", "language": "", "element": "format", "qualifier": "extent", "schema": "dc"}, {"key": "dc.language.iso", "value": "fin", "language": null, "element": "language", "qualifier": "iso", "schema": "dc"}, {"key": "dc.rights", "value": "In Copyright", "language": "en", "element": "rights", "qualifier": null, "schema": "dc"}, {"key": "dc.subject.other", "value": "Hakuohjelmat", "language": null, "element": "subject", "qualifier": "other", "schema": "dc"}, {"key": "dc.subject.other", "value": "yksityisyys", "language": null, "element": "subject", "qualifier": "other", "schema": "dc"}, {"key": "dc.subject.other", "value": "tietoturva", "language": null, "element": "subject", "qualifier": "other", "schema": "dc"}, {"key": "dc.subject.other", "value": "tietosuoja", "language": null, "element": "subject", "qualifier": "other", "schema": "dc"}, {"key": "dc.subject.other", "value": "luottamus", "language": null, "element": "subject", "qualifier": "other", "schema": "dc"}, {"key": "dc.subject.other", "value": "profilointi", "language": null, "element": "subject", "qualifier": "other", "schema": "dc"}, {"key": "dc.subject.other", "value": "search engines", "language": null, "element": "subject", "qualifier": "other", "schema": "dc"}, {"key": "dc.subject.other", "value": "privacy", "language": null, "element": "subject", "qualifier": "other", "schema": "dc"}, {"key": "dc.subject.other", "value": "data security", "language": null, "element": "subject", "qualifier": "other", "schema": "dc"}, {"key": "dc.subject.other", "value": "data privacy", "language": null, "element": "subject", "qualifier": "other", "schema": "dc"}, {"key": "dc.subject.other", "value": "trust", "language": null, "element": "subject", "qualifier": "other", "schema": "dc"}, {"key": "dc.subject.other", "value": "personalisation.", "language": null, "element": "subject", "qualifier": "other", "schema": "dc"}, {"key": "dc.title", "value": "Yksityisyys ja luottamus hakukoneiden k\u00e4yt\u00f6ss\u00e4", "language": "", "element": "title", "qualifier": null, "schema": "dc"}, {"key": "dc.type", "value": "bachelor thesis", "language": null, "element": "type", "qualifier": null, "schema": "dc"}, {"key": "dc.identifier.urn", "value": "URN:NBN:fi:jyu-201604072021", "language": null, "element": "identifier", "qualifier": "urn", "schema": "dc"}, {"key": "dc.type.ontasot", "value": "Kandidaatintutkielma", "language": "fi", "element": "type", "qualifier": "ontasot", "schema": "dc"}, {"key": "dc.type.ontasot", "value": "Bachelor's thesis", "language": "en", "element": "type", "qualifier": "ontasot", "schema": "dc"}, {"key": "dc.contributor.faculty", "value": "Informaatioteknologian tiedekunta", "language": "fi", "element": "contributor", "qualifier": "faculty", "schema": "dc"}, {"key": "dc.contributor.faculty", "value": "Faculty of Information Technology", "language": "en", "element": "contributor", "qualifier": "faculty", "schema": "dc"}, {"key": "dc.contributor.department", "value": "Informaatioteknologia", "language": "fi", "element": "contributor", "qualifier": "department", "schema": "dc"}, {"key": "dc.contributor.department", "value": "Information Technology", "language": "en", "element": "contributor", "qualifier": "department", "schema": "dc"}, {"key": "dc.contributor.organization", "value": "University of Jyv\u00e4skyl\u00e4", "language": "en", "element": "contributor", "qualifier": "organization", "schema": "dc"}, {"key": "dc.contributor.organization", "value": "Jyv\u00e4skyl\u00e4n yliopisto", "language": "fi", "element": "contributor", "qualifier": "organization", "schema": "dc"}, {"key": "dc.subject.discipline", "value": "Tietoj\u00e4rjestelm\u00e4tiede", "language": "fi", "element": "subject", "qualifier": "discipline", "schema": "dc"}, {"key": "dc.subject.discipline", "value": "Information Systems Science", "language": "en", "element": "subject", "qualifier": "discipline", "schema": "dc"}, {"key": "dc.date.updated", "value": "2016-04-07T07:32:48Z", "language": null, "element": "date", "qualifier": "updated", "schema": "dc"}, {"key": "dc.type.coar", "value": "http://purl.org/coar/resource_type/c_7a1f", "language": null, "element": "type", "qualifier": "coar", "schema": "dc"}, {"key": "dc.rights.accesslevel", "value": "openAccess", "language": "fi", "element": "rights", "qualifier": "accesslevel", "schema": "dc"}, {"key": "dc.type.publication", "value": "bachelorThesis", "language": null, "element": "type", "qualifier": "publication", "schema": "dc"}, {"key": "dc.rights.url", "value": "https://rightsstatements.org/page/InC/1.0/", "language": null, "element": "rights", "qualifier": "url", "schema": "dc"}]
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