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[{"key": "dc.contributor.advisor", "value": "Kyt\u00f6l\u00e4, Samu", "language": "", "element": "contributor", "qualifier": "advisor", "schema": "dc"}, {"key": "dc.contributor.author", "value": "Nevala, Niina", "language": null, "element": "contributor", "qualifier": "author", "schema": "dc"}, {"key": "dc.date.accessioned", "value": "2015-12-08T15:11:22Z", "language": "", "element": "date", "qualifier": "accessioned", "schema": "dc"}, {"key": "dc.date.available", "value": "2015-12-08T15:11:22Z", "language": "", "element": "date", "qualifier": "available", "schema": "dc"}, {"key": "dc.date.issued", "value": "2015", "language": null, "element": "date", "qualifier": "issued", "schema": "dc"}, {"key": "dc.identifier.other", "value": "oai:jykdok.linneanet.fi:1505488", "language": null, "element": "identifier", "qualifier": "other", "schema": "dc"}, {"key": "dc.identifier.uri", "value": "https://jyx.jyu.fi/handle/123456789/48023", "language": "", "element": "identifier", "qualifier": "uri", "schema": "dc"}, {"key": "dc.description.abstract", "value": "Sosiaalinen media on viime vuosikymmenen aikana mullistanut internetin avulla tapahtuvaa viestint\u00e4\u00e4 ja sen tuomia uusia mullistuksia onkin tutkittu tieteellisesti paljon viime aikoina. Sukupuolen ja kielen roolia sosiaalisen median myllerryksess\u00e4 ei viestinn\u00e4llisest\u00e4 n\u00e4k\u00f6kulmasta kuitenkaan ole tutkittu kovin paljon ja siksi t\u00e4m\u00e4n tutkimuksen tarkoituksena oli kartoittaa, millaista naisten ja miesten kielenk\u00e4ytt\u00f6 on nyky\u00e4\u00e4n internetiss\u00e4 ja miten se peilautuu aiempien tutkimustulosten valossa. \r\nTutkimuksen aineisto koostui 170 tavallisten ihmisten kirjoittamista kommenteista, jotka valittiin suositulta Humans of New York Facebook-sivulta tammikuun 2015 aikana. N\u00e4m\u00e4 kommentit jaettiin laadullisten sis\u00e4ll\u00f6nanalyysimetodien avulla nelj\u00e4\u00e4n eri kategoriaan: 1) Miesten kielenk\u00e4ytt\u00f6\u00e4 ilment\u00e4v\u00e4t kommentit, 2) Naisten kielenk\u00e4ytt\u00f6\u00e4 ilment\u00e4v\u00e4t kommentit, 3) N\u00e4it\u00e4 kahta tyyli\u00e4 yhdist\u00e4v\u00e4t kommentit ja 4) Kommentit, joista ei l\u00f6ytynyt merkitt\u00e4vi\u00e4 sukupuoleen viittaavia piirteit\u00e4. My\u00f6s tietokonev\u00e4litteisen viestinn\u00e4n tutkimiseen tarkoitettua diskurssianalyysi\u00e4 k\u00e4ytettiin n\u00e4iden piirteiden analysointiin. \r\nTutkimuksessa havaittiin, ett\u00e4 miesten ja naisten viestinn\u00e4ss\u00e4 on eroja, mutta n\u00e4m\u00e4 erot eiv\u00e4t ole yht\u00e4 suuria kuin aiemmat tutkimustulokset ovat osoittaneet. Miesten kielenk\u00e4ytt\u00f6 ei ole niin aggressiivista kuin on v\u00e4itetty ja naisten viestinn\u00e4ss\u00e4 my\u00f6s vakuuttavat ja j\u00e4m\u00e4k\u00e4t keinot omien mielipiteiden esille tuomiseen ovat arkip\u00e4iv\u00e4\u00e4. Lis\u00e4ksi sek\u00e4 miehet ett\u00e4 naiset yhdisteliv\u00e4t paljon eri piirteit\u00e4 tyypillisten sukupuoleen viittaavien kategorioiden ulkopuolelta, mink\u00e4 n\u00e4htiin osoittavan, ett\u00e4 kielenk\u00e4yt\u00f6ss\u00e4 (kuten my\u00f6s sen tutkimuksessa) ollaan siirtym\u00e4ss\u00e4 tiukasta vastakkainasettelusta kohti vapaampaa viestint\u00e4\u00e4, jossa piirteit\u00e4 voi yhdistell\u00e4 sukupuoleen katsomatta. N\u00e4m\u00e4 tutkimustulokset heijastavat kuitenkin vain vapaamielisen ja avoimen Humans of New York Facebook-sivun realiteettia ja sill\u00e4 tapahtuvaa viestint\u00e4\u00e4, mink\u00e4 vuoksi laajempi otos useammalta sivulta olisi suotavaa aihepiirin laajempaa k\u00e4sittely\u00e4 varten.", "language": "fi", "element": "description", "qualifier": "abstract", "schema": "dc"}, {"key": "dc.description.provenance", "value": "Submitted using Plone Publishing form by Niina Nevala (nipamane) on 2015-12-08 15:11:22.283531. Form: Pro gradu -lomake (https://kirjasto.jyu.fi/julkaisut/julkaisulomakkeet/pro-gradu-lomake). JyX data: [jyx_publishing-allowed (fi) =True]", "language": "en", "element": "description", "qualifier": "provenance", "schema": "dc"}, {"key": "dc.description.provenance", "value": "Submitted by jyx lomake-julkaisija (jyx-julkaisija.group@korppi.jyu.fi) on 2015-12-08T15:11:22Z\r\nNo. of bitstreams: 2\r\nURN:NBN:fi:jyu-201512083936.pdf: 578993 bytes, checksum: 8bc99510ffa8053329a35244e754f3e0 (MD5)\r\nlicense.html: 4887 bytes, checksum: 4ef514458a8d5a69f5c540318a3c9bf2 (MD5)", "language": "en", "element": "description", "qualifier": "provenance", "schema": "dc"}, {"key": "dc.description.provenance", "value": "Made available in DSpace on 2015-12-08T15:11:22Z (GMT). No. of bitstreams: 2\r\nURN:NBN:fi:jyu-201512083936.pdf: 578993 bytes, checksum: 8bc99510ffa8053329a35244e754f3e0 (MD5)\r\nlicense.html: 4887 bytes, checksum: 4ef514458a8d5a69f5c540318a3c9bf2 (MD5)\r\n Previous issue date: 2015", "language": "en", "element": "description", "qualifier": "provenance", "schema": "dc"}, {"key": "dc.format.extent", "value": "1 verkkoaineisto (89 sivua)", "language": null, "element": "format", "qualifier": "extent", "schema": "dc"}, {"key": "dc.format.mimetype", "value": "application/pdf", "language": null, "element": "format", "qualifier": "mimetype", "schema": "dc"}, {"key": "dc.language.iso", "value": "eng", "language": null, "element": "language", "qualifier": "iso", "schema": "dc"}, {"key": "dc.rights", "value": "In Copyright", "language": "en", "element": "rights", "qualifier": null, "schema": "dc"}, {"key": "dc.subject.other", "value": "Language and gender", "language": "", "element": "subject", "qualifier": "other", "schema": "dc"}, {"key": "dc.subject.other", "value": "CMC and gender", "language": "", "element": "subject", "qualifier": "other", "schema": "dc"}, {"key": "dc.subject.other", "value": "Facebook", "language": "", "element": "subject", "qualifier": "other", "schema": "dc"}, {"key": "dc.subject.other", "value": "CMDA", "language": "", "element": "subject", "qualifier": "other", "schema": "dc"}, {"key": "dc.subject.other", "value": "QCA", "language": "", "element": "subject", "qualifier": "other", "schema": "dc"}, {"key": "dc.title", "value": "Female style vs. male style or something in between? : a case study on gendered communication on the Humans of New York Facebook page", "language": null, "element": "title", "qualifier": null, "schema": "dc"}, {"key": "dc.title.alternative", "value": "Case study on gendered communication on the Humans of New York Facebook page", "language": null, "element": "title", "qualifier": "alternative", "schema": "dc"}, {"key": "dc.type", "value": "master thesis", "language": null, "element": "type", "qualifier": null, "schema": "dc"}, {"key": "dc.identifier.urn", "value": "URN:NBN:fi:jyu-201512083936", "language": null, "element": "identifier", "qualifier": "urn", "schema": "dc"}, {"key": "dc.type.ontasot", "value": "Pro gradu -tutkielma", "language": "fi", "element": "type", "qualifier": "ontasot", "schema": "dc"}, {"key": "dc.type.ontasot", "value": "Master\u2019s thesis", "language": "en", "element": "type", "qualifier": "ontasot", "schema": "dc"}, {"key": "dc.contributor.faculty", "value": "Humanistinen tiedekunta", "language": "fi", "element": "contributor", "qualifier": "faculty", "schema": "dc"}, {"key": "dc.contributor.faculty", "value": "Faculty of Humanities", "language": "en", "element": "contributor", "qualifier": "faculty", "schema": "dc"}, {"key": "dc.contributor.department", "value": "Kielten laitos", "language": "fi", "element": "contributor", "qualifier": "department", "schema": "dc"}, {"key": "dc.contributor.department", "value": "Department of Languages", "language": "en", "element": "contributor", "qualifier": "department", "schema": "dc"}, {"key": "dc.contributor.organization", "value": "University of Jyv\u00e4skyl\u00e4", "language": "en", "element": "contributor", "qualifier": "organization", "schema": "dc"}, {"key": "dc.contributor.organization", "value": "Jyv\u00e4skyl\u00e4n yliopisto", "language": "fi", "element": "contributor", "qualifier": "organization", "schema": "dc"}, {"key": "dc.subject.discipline", "value": "Englannin kieli", "language": "fi", "element": "subject", "qualifier": "discipline", "schema": "dc"}, {"key": "dc.subject.discipline", "value": "English", "language": "en", "element": "subject", "qualifier": "discipline", "schema": "dc"}, {"key": "dc.date.updated", "value": "2015-12-08T15:11:23Z", "language": "", "element": "date", "qualifier": "updated", "schema": "dc"}, {"key": "yvv.contractresearch.funding", "value": "0", "language": "", "element": "contractresearch", "qualifier": "funding", "schema": "yvv"}, {"key": "dc.type.coar", "value": "http://purl.org/coar/resource_type/c_bdcc", "language": null, "element": "type", "qualifier": "coar", "schema": "dc"}, {"key": "dc.rights.accesslevel", "value": "openAccess", "language": "fi", "element": "rights", "qualifier": "accesslevel", "schema": "dc"}, {"key": "dc.type.publication", "value": "masterThesis", "language": null, "element": "type", "qualifier": "publication", "schema": "dc"}, {"key": "dc.subject.oppiainekoodi", "value": "301", "language": null, "element": "subject", "qualifier": "oppiainekoodi", "schema": "dc"}, {"key": "dc.subject.yso", "value": "kieli", "language": null, "element": "subject", "qualifier": "yso", "schema": "dc"}, {"key": "dc.subject.yso", "value": "kielenk\u00e4ytt\u00f6", "language": null, "element": "subject", "qualifier": "yso", "schema": "dc"}, {"key": "dc.subject.yso", "value": "sukupuolierot", "language": null, "element": "subject", "qualifier": "yso", "schema": "dc"}, {"key": "dc.subject.yso", "value": "sukupuoli", "language": null, "element": "subject", "qualifier": "yso", "schema": "dc"}, {"key": "dc.subject.yso", "value": "Facebook", "language": null, "element": "subject", "qualifier": "yso", "schema": "dc"}, {"key": "dc.subject.yso", "value": "verkkoviestint\u00e4", "language": null, "element": "subject", "qualifier": "yso", "schema": "dc"}, {"key": "dc.subject.yso", "value": "sosiaalinen media", "language": null, "element": "subject", "qualifier": "yso", "schema": "dc"}, {"key": "dc.format.content", "value": "fulltext", "language": null, "element": "format", "qualifier": "content", "schema": "dc"}, {"key": "dc.rights.url", "value": "https://rightsstatements.org/page/InC/1.0/", "language": null, "element": "rights", "qualifier": "url", "schema": "dc"}, {"key": "dc.type.okm", "value": "G2", "language": null, "element": "type", "qualifier": "okm", "schema": "dc"}]
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