Factors favouring or hindering the market entry of Finnish environmental firms in India

Environmental technology is one of the promising sectors of the Finnish economy. Environmental firms from Finland are looking with growing interest at the possibilities for entering emerging markets, such as China or India. This Master’s thesis aimed at providing some understanding about how Finnish...

Full description

Bibliographic Details
Main Author: Ruggiero, Salvatore
Other Authors: Kauppakorkeakoulu, School of Business and Economics, Taloustieteet, Business and Economics, University of Jyväskylä, Jyväskylän yliopisto
Format: Master's thesis
Language:eng
Published: 2009
Subjects:
Online Access: https://jyx.jyu.fi/handle/123456789/45402
_version_ 1826225748827963392
author Ruggiero, Salvatore
author2 Kauppakorkeakoulu School of Business and Economics Taloustieteet Business and Economics University of Jyväskylä Jyväskylän yliopisto
author_facet Ruggiero, Salvatore Kauppakorkeakoulu School of Business and Economics Taloustieteet Business and Economics University of Jyväskylä Jyväskylän yliopisto Ruggiero, Salvatore Kauppakorkeakoulu School of Business and Economics Taloustieteet Business and Economics University of Jyväskylä Jyväskylän yliopisto
author_sort Ruggiero, Salvatore
datasource_str_mv jyx
description Environmental technology is one of the promising sectors of the Finnish economy. Environmental firms from Finland are looking with growing interest at the possibilities for entering emerging markets, such as China or India. This Master’s thesis aimed at providing some understanding about how Finnish environmental technology could be exported to India by identifying factors that favoured or hindered the entry of the first generation of Finnish environmental companies in the country. In particular, the study tried to uncover the main success factors for doing business with green technology in the Indian market and the importance of the Finnish origin in this respect. For this purpose, a qualitative research, including seven semi-structured interviews, was conducted. The examination of the data collected at five Finnish environmental firms and the Italian Trade Commission in India, showed that previous indirect presence in the Indian market, reputation and technical competence of the Finnish enterprises were favouring factors for market entry. By contrast, lack of price competitiveness, legislation, bureaucracy and corruption appeared among the main hindrances. Based on these results, it was concluded that to enter the Indian market successfully a solid Indian platform was required. In addition, to avoid lack of price competitiveness the adoption of an alternative strategy from the part of the companies willing to enter the Indian market was perceived as necessary. A successful strategy could be based on either cost minimization or differentiation of the ”made in Finland” brand.
first_indexed 2024-09-11T08:50:44Z
format Pro gradu
free_online_boolean 1
fullrecord [{"key": "dc.contributor.advisor", "value": "Prof. Hanna-Leena Pesonen", "language": "", "element": "contributor", "qualifier": "advisor", "schema": "dc"}, {"key": "dc.contributor.author", "value": "Ruggiero, Salvatore", "language": null, "element": "contributor", "qualifier": "author", "schema": "dc"}, {"key": "dc.date.accessioned", "value": "2015-02-25T14:06:09Z", "language": "", "element": "date", "qualifier": "accessioned", "schema": "dc"}, {"key": "dc.date.available", "value": "2015-02-25T14:06:09Z", "language": "", "element": "date", "qualifier": "available", "schema": "dc"}, {"key": "dc.date.issued", "value": "2009", "language": null, "element": "date", "qualifier": "issued", "schema": "dc"}, {"key": "dc.identifier.other", "value": "oai:jykdok.linneanet.fi:1466985", "language": null, "element": "identifier", "qualifier": "other", "schema": "dc"}, {"key": "dc.identifier.uri", "value": "https://jyx.jyu.fi/handle/123456789/45402", "language": "", "element": "identifier", "qualifier": "uri", "schema": "dc"}, {"key": "dc.description.abstract", "value": "Environmental technology is one of the promising sectors of the Finnish economy. Environmental firms from Finland are looking with growing interest at the possibilities for entering emerging markets, such as China or India. This Master\u2019s thesis aimed at providing some understanding about how Finnish environmental technology could be exported to India by identifying factors that favoured or hindered the entry of the first generation of Finnish environmental companies in the country. In particular, the study tried to uncover the main success factors for doing business with green technology in the Indian market and the importance of the Finnish origin in this respect. For this purpose, a qualitative research, including seven semi-structured interviews, was conducted. The examination of the data collected at five Finnish environmental firms and the Italian Trade Commission in India, showed that previous indirect presence in the Indian market, reputation and technical competence of the Finnish enterprises were favouring factors for market entry. By contrast, lack of price competitiveness, legislation, bureaucracy and corruption appeared among the main hindrances. Based on these results, it was concluded that to enter the Indian market successfully a solid Indian platform was required. In addition, to avoid lack of price competitiveness the adoption of an alternative strategy from the part of the companies willing to enter the Indian market was perceived as necessary. A successful strategy could be based on either cost minimization or differentiation of the \u201dmade in Finland\u201d brand.", "language": "en", "element": "description", "qualifier": "abstract", "schema": "dc"}, {"key": "dc.description.provenance", "value": "Submitted using Plone Publishing form by Salvatore Ruggiero (saruggie) on 2015-02-25 14:06:08.832928. Form: Master's Thesis publishing form (https://kirjasto.jyu.fi/publish-and-buy/publishing-forms/masters-thesis-publishing-form). JyX data: [jyx_publishing-allowed (fi) =True]", "language": "en", "element": "description", "qualifier": "provenance", "schema": "dc"}, {"key": "dc.description.provenance", "value": "Submitted by jyx lomake-julkaisija (jyx-julkaisija@noreply.fi) on 2015-02-25T14:06:09Z\r\nNo. of bitstreams: 2\r\nURN:NBN:fi:jyu-201502251371.pdf: 735198 bytes, checksum: dd658a39716297fe2cbb0709acc4eb21 (MD5)\r\nlicense.html: 4315 bytes, checksum: 79cca27b4176daa960e9e0eee540bb87 (MD5)", "language": "en", "element": "description", "qualifier": "provenance", "schema": "dc"}, {"key": "dc.description.provenance", "value": "Made available in DSpace on 2015-02-25T14:06:09Z (GMT). No. of bitstreams: 2\r\nURN:NBN:fi:jyu-201502251371.pdf: 735198 bytes, checksum: dd658a39716297fe2cbb0709acc4eb21 (MD5)\r\nlicense.html: 4315 bytes, checksum: 79cca27b4176daa960e9e0eee540bb87 (MD5)\r\n Previous issue date: 2010", "language": "en", "element": "description", "qualifier": "provenance", "schema": "dc"}, {"key": "dc.format.extent", "value": "1 verkkoaineisto (82 s.)", "language": null, "element": "format", "qualifier": "extent", "schema": "dc"}, {"key": "dc.format.mimetype", "value": "application/pdf", "language": null, "element": "format", "qualifier": "mimetype", "schema": "dc"}, {"key": "dc.language.iso", "value": "eng", "language": null, "element": "language", "qualifier": "iso", "schema": "dc"}, {"key": "dc.rights", "value": "In Copyright", "language": "en", "element": "rights", "qualifier": null, "schema": "dc"}, {"key": "dc.subject.other", "value": "Environmental technology", "language": "", "element": "subject", "qualifier": "other", "schema": "dc"}, {"key": "dc.subject.other", "value": "Finnish environmental companies", "language": "", "element": "subject", "qualifier": "other", "schema": "dc"}, {"key": "dc.subject.other", "value": "Market entry", "language": "", "element": "subject", "qualifier": "other", "schema": "dc"}, {"key": "dc.subject.other", "value": "Success factors", "language": "", "element": "subject", "qualifier": "other", "schema": "dc"}, {"key": "dc.subject.other", "value": "Country of origin", "language": "", "element": "subject", "qualifier": "other", "schema": "dc"}, {"key": "dc.subject.other", "value": "India", "language": "", "element": "subject", "qualifier": "other", "schema": "dc"}, {"key": "dc.title", "value": "Factors favouring or hindering the market entry of Finnish environmental firms in India", "language": null, "element": "title", "qualifier": null, "schema": "dc"}, {"key": "dc.type", "value": "master thesis", "language": null, "element": "type", "qualifier": null, "schema": "dc"}, {"key": "dc.identifier.urn", "value": "URN:NBN:fi:jyu-201502251371", "language": null, "element": "identifier", "qualifier": "urn", "schema": "dc"}, {"key": "dc.type.ontasot", "value": "Pro gradu -tutkielma", "language": "fi", "element": "type", "qualifier": "ontasot", "schema": "dc"}, {"key": "dc.type.ontasot", "value": "Master\u2019s thesis", "language": "en", "element": "type", "qualifier": "ontasot", "schema": "dc"}, {"key": "dc.contributor.faculty", "value": "Jyv\u00e4skyl\u00e4 University School of Business and Economics", "language": "en", "element": "contributor", "qualifier": "faculty", "schema": "dc"}, {"key": "dc.contributor.faculty", "value": "Jyv\u00e4skyl\u00e4n yliopiston kauppakorkeakoulu", "language": "fi", "element": "contributor", "qualifier": "faculty", "schema": "dc"}, {"key": "dc.contributor.department", "value": "Taloustieteet", "language": "fi", "element": "contributor", "qualifier": "department", "schema": "dc"}, {"key": "dc.contributor.department", "value": "Business and Economics", "language": "en", "element": "contributor", "qualifier": "department", "schema": "dc"}, {"key": "dc.contributor.organization", "value": "University of Jyv\u00e4skyl\u00e4", "language": "en", "element": "contributor", "qualifier": "organization", "schema": "dc"}, {"key": "dc.contributor.organization", "value": "Jyv\u00e4skyl\u00e4n yliopisto", "language": "fi", "element": "contributor", "qualifier": "organization", "schema": "dc"}, {"key": "dc.subject.discipline", "value": "Yritysten ymp\u00e4rist\u00f6johtaminen", "language": "fi", "element": "subject", "qualifier": "discipline", "schema": "dc"}, {"key": "dc.subject.discipline", "value": "Corporate Environmental Management", "language": "en", "element": "subject", "qualifier": "discipline", "schema": "dc"}, {"key": "dc.date.updated", "value": "2015-02-25T14:06:10Z", "language": "", "element": "date", "qualifier": "updated", "schema": "dc"}, {"key": "yvv.contractresearch.funding", "value": "0", "language": "", "element": "contractresearch", "qualifier": "funding", "schema": "yvv"}, {"key": "dc.type.coar", "value": "http://purl.org/coar/resource_type/c_bdcc", "language": null, "element": "type", "qualifier": "coar", "schema": "dc"}, {"key": "dc.rights.accesslevel", "value": "openAccess", "language": null, "element": "rights", "qualifier": "accesslevel", "schema": "dc"}, {"key": "dc.type.publication", "value": "masterThesis", "language": null, "element": "type", "qualifier": "publication", "schema": "dc"}, {"key": "dc.subject.oppiainekoodi", "value": "20425", "language": null, "element": "subject", "qualifier": "oppiainekoodi", "schema": "dc"}, {"key": "dc.subject.yso", "value": "ymp\u00e4rist\u00f6teknologia", "language": null, "element": "subject", "qualifier": "yso", "schema": "dc"}, {"key": "dc.subject.yso", "value": "markkinat (taloustiede)", "language": null, "element": "subject", "qualifier": "yso", "schema": "dc"}, {"key": "dc.subject.yso", "value": "menestystekij\u00e4t", "language": null, "element": "subject", "qualifier": "yso", "schema": "dc"}, {"key": "dc.subject.yso", "value": "alkuper\u00e4maa", "language": null, "element": "subject", "qualifier": "yso", "schema": "dc"}, {"key": "dc.subject.yso", "value": "markkinat", "language": null, "element": "subject", "qualifier": "yso", "schema": "dc"}, {"key": "dc.subject.yso", "value": "Intia", "language": null, "element": "subject", "qualifier": "yso", "schema": "dc"}, {"key": "dc.subject.yso", "value": "Suomi", "language": null, "element": "subject", "qualifier": "yso", "schema": "dc"}, {"key": "dc.format.content", "value": "fulltext", "language": null, "element": "format", "qualifier": "content", "schema": "dc"}, {"key": "dc.rights.url", "value": "https://rightsstatements.org/page/InC/1.0/", "language": null, "element": "rights", "qualifier": "url", "schema": "dc"}, {"key": "dc.type.okm", "value": "G2", "language": null, "element": "type", "qualifier": "okm", "schema": "dc"}]
id jyx.123456789_45402
language eng
last_indexed 2025-02-18T10:56:31Z
main_date 2009-01-01T00:00:00Z
main_date_str 2009
online_boolean 1
online_urls_str_mv {"url":"https:\/\/jyx.jyu.fi\/bitstreams\/97a4a1d4-7d88-49c7-8b3f-6c34201dec31\/download","text":"URN:NBN:fi:jyu-201502251371.pdf","source":"jyx","mediaType":"application\/pdf"}
publishDate 2009
record_format qdc
source_str_mv jyx
spellingShingle Ruggiero, Salvatore Factors favouring or hindering the market entry of Finnish environmental firms in India Environmental technology Finnish environmental companies Market entry Success factors Country of origin India Yritysten ympäristöjohtaminen Corporate Environmental Management 20425 ympäristöteknologia markkinat (taloustiede) menestystekijät alkuperämaa markkinat Intia Suomi
title Factors favouring or hindering the market entry of Finnish environmental firms in India
title_full Factors favouring or hindering the market entry of Finnish environmental firms in India
title_fullStr Factors favouring or hindering the market entry of Finnish environmental firms in India Factors favouring or hindering the market entry of Finnish environmental firms in India
title_full_unstemmed Factors favouring or hindering the market entry of Finnish environmental firms in India Factors favouring or hindering the market entry of Finnish environmental firms in India
title_short Factors favouring or hindering the market entry of Finnish environmental firms in India
title_sort factors favouring or hindering the market entry of finnish environmental firms in india
title_txtP Factors favouring or hindering the market entry of Finnish environmental firms in India
topic Environmental technology Finnish environmental companies Market entry Success factors Country of origin India Yritysten ympäristöjohtaminen Corporate Environmental Management 20425 ympäristöteknologia markkinat (taloustiede) menestystekijät alkuperämaa markkinat Intia Suomi
topic_facet 20425 Corporate Environmental Management Country of origin Environmental technology Finnish environmental companies India Intia Market entry Success factors Suomi Yritysten ympäristöjohtaminen alkuperämaa markkinat markkinat (taloustiede) menestystekijät ympäristöteknologia
url https://jyx.jyu.fi/handle/123456789/45402 http://www.urn.fi/URN:NBN:fi:jyu-201502251371
work_keys_str_mv AT ruggierosalvatore factorsfavouringorhinderingthemarketentryoffinnishenvironmentalfirmsinindia