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[{"key": "dc.contributor.author", "value": "Toikka, Virvamaria", "language": null, "element": "contributor", "qualifier": "author", "schema": "dc"}, {"key": "dc.date.accessioned", "value": "2014-09-25T13:48:32Z", "language": "", "element": "date", "qualifier": "accessioned", "schema": "dc"}, {"key": "dc.date.available", "value": "2014-09-25T13:48:32Z", "language": "", "element": "date", "qualifier": "available", "schema": "dc"}, {"key": "dc.date.issued", "value": "2014", "language": null, "element": "date", "qualifier": "issued", "schema": "dc"}, {"key": "dc.identifier.other", "value": "oai:jykdok.linneanet.fi:1446067", "language": null, "element": "identifier", "qualifier": "other", "schema": "dc"}, {"key": "dc.identifier.uri", "value": "https://jyx.jyu.fi/handle/123456789/44333", "language": "", "element": "identifier", "qualifier": "uri", "schema": "dc"}, {"key": "dc.description.abstract", "value": "Journalismin murros, teknologian kehittyminen ja talouden taantuma ovat muuttaneet koko suomalaista mediakentt\u00e4\u00e4. Vahvimmin n\u00e4m\u00e4 tekij\u00e4t ovat vaikuttaneet lehdist\u00f6\u00f6n. Vaikka jo 1990-luvun laman my\u00f6t\u00e4 maakuntalehdet menettiv\u00e4t paljon tilaajia, se ei vaatinut tuotteen t\u00e4ydellist\u00e4 uudistamista. T\u00e4ll\u00e4 kertaa murroskausi on laittanut valtaa pit\u00e4v\u00e4t poh-timaan maakuntalehtien tulevaisuutta ja toimintaedellytyksi\u00e4. Siin\u00e4 p\u00e4\u00e4t\u00f6ksenteossa tavallisen rivitoimittajan on vai-kea saada \u00e4\u00e4nt\u00e4\u00e4n kuuluviin.\r\n\r\nT\u00e4m\u00e4n pro gradu -tutkielman tarkoituksena on ollut selvitt\u00e4\u00e4, millaisena 1980-luvulla syntyneet toimittajat n\u00e4kev\u00e4t maakuntalehden tulevaisuuden. Ty\u00f6ss\u00e4 on otettu selv\u00e4\u00e4 my\u00f6s siit\u00e4, miten maakuntalehdiss\u00e4 on vastattu meneill\u00e4\u00e4n olevaan muutokseen ja arvioitu n\u00e4iden ratkaisujen onnistumista. Lis\u00e4ksi on ker\u00e4tty yhteen erilaisia ratkaisu- ja rahoi-tusmalleja, joiden n\u00e4ht\u00e4isiin olevan vastaus maakuntalehden ongelmiin ja niit\u00e4 on verrattu jo olemassa olevaan tutki-mukseen.\r\n\r\nTutkimukseni aineisto koostuu 14 teemahaastattelusta, joihin on osallistunut Aamulehden, Ilkan, Pohjalaisen, Kalevan, Keskisuomalaisen ja Turun Sanomien 1980-luvulla syntyneit\u00e4 toimittajia.\r\n\r\nTutkielman teoriaosuudessa paneudun niihin seikkoihin, jotka ovat vahvimmin vaikuttaneet viime vuosina maakunta-lehtiin, ja Y-sukupolveen, jonka uskotaan ty\u00f6el\u00e4m\u00e4\u00e4 k\u00e4sittelev\u00e4n tutkimuksen mukaan muuttavan ty\u00f6n ja ty\u00f6paikat.\r\n\r\nTutkielmani tulokset osoittavat maakuntalehtien painiskelevan samojen ongelmien kanssa koosta tai sijainnista huoli-matta. Paperilehden uskotaan v\u00e4istyv\u00e4n verkko- ja digijulkaisuiden tielt\u00e4. Maakuntalehti n\u00e4hd\u00e4\u00e4n tulevaisuudessa laa-dukkaiden taustoittavien juttujen sek\u00e4 pikas\u00e4hkeiden monimediaportaalina, jonka toimittajat tekev\u00e4t ty\u00f6t\u00e4 kelloon katsomatta v\u00e4lineell\u00e4 kuin v\u00e4lineell\u00e4. Miten maakuntalehdet selviytyv\u00e4t meneill\u00e4\u00e4n olevasta murroksesta, on kuitenkin t\u00e4ysin kiinni niiden hallitusten ja omistajien tekemist\u00e4 ratkaisuista.", "language": "fi", "element": "description", "qualifier": "abstract", "schema": "dc"}, {"key": "dc.description.provenance", "value": "Submitted using Plone Publishing form by Virvamaria Toikka (virtoikk) on 2014-09-25 13:48:31.868355. Form: Pro gradu -lomake (https://kirjasto.jyu.fi/julkaisut/julkaisulomakkeet/pro-gradu-lomake). JyX data: [jyx_publishing-allowed (fi) =True]", "language": "en", "element": "description", "qualifier": "provenance", "schema": "dc"}, {"key": "dc.description.provenance", "value": "Submitted by jyx lomake-julkaisija (jyx-julkaisija@noreply.fi) on 2014-09-25T13:48:32Z\r\nNo. of bitstreams: 2\r\nURN:NBN:fi:jyu-201409252866.pdf: 1515985 bytes, checksum: e5640fe39a47f5b72691065457944b8a (MD5)\r\nlicense.html: 4867 bytes, checksum: ca474a4bf3523e4261f3d0cec268bbaa (MD5)", "language": "en", "element": "description", "qualifier": "provenance", "schema": "dc"}, {"key": "dc.description.provenance", "value": "Made available in DSpace on 2014-09-25T13:48:32Z (GMT). No. of bitstreams: 2\r\nURN:NBN:fi:jyu-201409252866.pdf: 1515985 bytes, checksum: e5640fe39a47f5b72691065457944b8a (MD5)\r\nlicense.html: 4867 bytes, checksum: ca474a4bf3523e4261f3d0cec268bbaa (MD5)\r\n Previous issue date: 2014", "language": "en", "element": "description", "qualifier": "provenance", "schema": "dc"}, {"key": "dc.format.extent", "value": "1 verkkoaineisto (160 sivua)", "language": null, "element": "format", "qualifier": "extent", "schema": "dc"}, {"key": "dc.format.mimetype", "value": "application/pdf", "language": null, "element": "format", "qualifier": "mimetype", "schema": "dc"}, {"key": "dc.language.iso", "value": "fin", "language": null, "element": "language", "qualifier": "iso", "schema": "dc"}, {"key": "dc.rights", "value": "In Copyright", "language": "en", "element": "rights", "qualifier": null, "schema": "dc"}, {"key": "dc.subject.other", "value": "maakuntalehti", "language": "", "element": "subject", "qualifier": "other", "schema": "dc"}, {"key": "dc.subject.other", "value": "journalismin murros", "language": "", "element": "subject", "qualifier": "other", "schema": "dc"}, {"key": "dc.subject.other", "value": "printtilehti", "language": "", "element": "subject", "qualifier": "other", "schema": "dc"}, {"key": "dc.subject.other", "value": "Y-sukupolvi", "language": "", "element": "subject", "qualifier": "other", "schema": "dc"}, {"key": "dc.subject.other", "value": "tulevaisuus", "language": "", "element": "subject", "qualifier": "other", "schema": "dc"}, {"key": "dc.subject.other", "value": "toimittajat", "language": "", "element": "subject", "qualifier": "other", "schema": "dc"}, {"key": "dc.subject.other", "value": "nuoret toimittajat", "language": "", "element": "subject", "qualifier": "other", "schema": "dc"}, {"key": "dc.subject.other", "value": "teemahaastattelu", "language": "", "element": "subject", "qualifier": "other", "schema": "dc"}, {"key": "dc.title", "value": "Kunnes kuolema meid\u00e4t erottaa : maakuntalehden tulevaisuus 1980-luvulla syntyneiden toimittajien silmin", "language": null, "element": "title", "qualifier": null, "schema": "dc"}, {"key": "dc.title.alternative", "value": "Maakuntalehden tulevaisuus 1980-luvulla syntyneiden toimittajien silmin", "language": null, "element": "title", "qualifier": "alternative", "schema": "dc"}, {"key": "dc.type", "value": "master thesis", "language": null, "element": "type", "qualifier": null, "schema": "dc"}, {"key": "dc.identifier.urn", "value": "URN:NBN:fi:jyu-201409252866", "language": null, "element": "identifier", "qualifier": "urn", "schema": "dc"}, {"key": "dc.type.ontasot", "value": "Pro gradu -tutkielma", "language": "fi", "element": "type", "qualifier": "ontasot", "schema": "dc"}, {"key": "dc.type.ontasot", "value": "Master\u2019s thesis", "language": "en", "element": "type", "qualifier": "ontasot", "schema": "dc"}, {"key": "dc.contributor.faculty", "value": "Humanistinen tiedekunta", "language": "fi", "element": "contributor", 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