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[{"key": "dc.contributor.author", "value": "Rantala, Mikko", "language": null, "element": "contributor", "qualifier": "author", "schema": "dc"}, {"key": "dc.date.accessioned", "value": "2012-10-12T05:44:48Z", "language": null, "element": "date", "qualifier": "accessioned", "schema": "dc"}, {"key": "dc.date.available", "value": "2012-10-12T05:44:48Z", "language": null, "element": "date", "qualifier": "available", "schema": "dc"}, {"key": "dc.date.issued", "value": "2012", "language": null, "element": "date", "qualifier": "issued", "schema": "dc"}, {"key": "dc.identifier.other", "value": "oai:jykdok.linneanet.fi:1232304", "language": null, "element": "identifier", "qualifier": "other", "schema": "dc"}, {"key": "dc.identifier.uri", "value": "https://jyx.jyu.fi/handle/123456789/39967", "language": null, "element": "identifier", "qualifier": "uri", "schema": "dc"}, {"key": "dc.description.abstract", "value": "T\u00e4ll\u00e4 tutkielmalla pyrit\u00e4\u00e4n selvitt\u00e4m\u00e4\u00e4n, miten Jyv\u00e4skyl\u00e4n yliopiston yhteis\u00f6viestinn\u00e4n opiskelijat suhtautuvat yksityisyyden hallintaan sosiaalisen median yhteis\u00f6palvelu Facebookissa. Tutkielmasta saadaan hy\u00f6dyllist\u00e4 uutta tietoa yhteis\u00f6viestinn\u00e4n opiskelijoista sek\u00e4 heid\u00e4n asenteistaan yksityisyyteen sosiaalisessa mediassa. Yksityisyyden hallintaa k\u00e4sitell\u00e4\u00e4n ty\u00f6el\u00e4m\u00e4n kontekstissa. Yksityisyyden hallintaan liittyv\u00e4\u00e4 problematiikkaa peilataan Communication Privacy Management -teoriaan (CPM) ja toisaalta my\u00f6s sosiaalisen p\u00e4\u00e4oman tutkimustraditioon. Yksityisyyden hallinta ja sosiaalinen p\u00e4\u00e4oma muodostavat tutkimuskirjallisuuden perusteella mielenkiintoisen j\u00e4nnitteen, jota tutkielmassa my\u00f6s esitell\u00e4\u00e4n. Lis\u00e4ksi teoreettisessa viitekehyksess\u00e4 k\u00e4sitell\u00e4\u00e4n muun muassa diginatiiveihin liittyv\u00e4\u00e4 kirjallisuutta.\nTutkielman empiriaosuus toteutettiin m\u00e4\u00e4r\u00e4llisen\u00e4 kyselytutkimuksena. Kysely sis\u00e4lsi asennev\u00e4itt\u00e4mi\u00e4, jotka muodostettiin CPM-teorian pohjalta. Taustamuuttujina kyselyss\u00e4 oli muun muassa kysymyksi\u00e4 vastaajien Facebookin k\u00e4ytt\u00f6tottumuksista. Tulosten perusteella valtaosa yhteis\u00f6viestinn\u00e4n opiskelijoista ei pid\u00e4 Facebookia sellaisena sosiaalisen median kanavana, jossa he pyrkisiv\u00e4t luomaan omaa ammattilaisprofiiliaan tulevaa ty\u00f6el\u00e4m\u00e4\u00e4 varten. Toisaalta ty\u00f6el\u00e4m\u00e4n Facebook-verkostoituminen n\u00e4ytt\u00e4isi riippuvan my\u00f6s siit\u00e4, kuka tekee aloitteen verkostoitumiselle: yli kaksi kolmesta hyv\u00e4ksyisi ty\u00f6el\u00e4m\u00e4n tuttavan kaveripyynn\u00f6n, mutta alle puolet voisi olla asiassa itse aloitteellisia.\nYhteis\u00f6viestinn\u00e4n opiskelijat my\u00f6s uskovat, ett\u00e4 he eiv\u00e4t v\u00e4ltt\u00e4m\u00e4tt\u00e4 pysty kontrolloimaan ty\u00f6h\u00f6n liittyv\u00e4\u00e4 tietoa sen julkaisemisen j\u00e4lkeen Facebookissa. T\u00e4m\u00e4 voi olla yksi merkitt\u00e4v\u00e4 syy sille, ettei Facebookia koeta tulosten valossa ty\u00f6el\u00e4m\u00e4n kannalta luontevaksi sosiaalisen median kanavaksi. T\u00e4st\u00e4 huolimatta yhteis\u00f6viestinn\u00e4n opiskelijat eiv\u00e4t ole huolissaan siit\u00e4, ett\u00e4 ty\u00f6el\u00e4m\u00e4n kaverit kytt\u00e4isiv\u00e4t heit\u00e4 Facebookissa. Tutkimustulosta voidaan selitt\u00e4\u00e4 CPM-teorian avulla: jo kertaalleen ns. kollektiivisten yksityisyyden rajojen sis\u00e4puolelle hyv\u00e4ksyttyj\u00e4 henkil\u00f6it\u00e4 kohtaan t\u00e4ytyy vallita ainakin jonkin asteinen luottamus.\nVain harva yhteis\u00f6viestinn\u00e4n opiskelija kommentoi \u201dlaskelmoidusti\u201d ty\u00f6el\u00e4m\u00e4\u00e4n liittyvien tuttaviensa p\u00e4ivityksi\u00e4 tai profiilia vain saadakseen kyseisen henkil\u00f6n tutustumaan omaan Facebook-profiiliinsa. Sen sijaan n\u00e4ytt\u00e4\u00e4 silt\u00e4, ett\u00e4 omasta ammatillisesta osaamisesta ja kiinnostuksen kohteista kerrotaan mieluummin ja mielell\u00e4\u00e4n passiivisesti esim. ilmaisemalla ko. asiat omassa Facebook-profiilissa.", "language": "fi", "element": "description", "qualifier": "abstract", "schema": "dc"}, {"key": "dc.description.provenance", "value": "Submitted using Plone Publishing form by Miia Hakanen (mihakane) on 2012-10-12 05:44:48.142306. Form: Admin-lomake Pro gradu -t\u00f6ille (https://kirjasto.jyu.fi/julkaisut/julkaisulomakkeet/admin-lomake-pro-gradu-toille). JyX data:", "language": "en", "element": "description", "qualifier": "provenance", "schema": "dc"}, {"key": "dc.description.provenance", "value": "Submitted by jyx lomake-julkaisija (jyx-julkaisija@noreply.fi) on 2012-10-12T05:44:48Z\nNo. of bitstreams: 2\nURN:NBN:fi:jyu-201210122665.pdf: 636947 bytes, checksum: f7d35a978c110b4e01244f895132d3bd (MD5)\nlicense.html: 107 bytes, checksum: a7d86e598caa500b1b433bbb9dc8ef1c (MD5)", "language": "en", "element": "description", "qualifier": "provenance", "schema": "dc"}, {"key": "dc.description.provenance", "value": "Made available in DSpace on 2012-10-12T05:44:48Z (GMT). No. of bitstreams: 2\nURN:NBN:fi:jyu-201210122665.pdf: 636947 bytes, checksum: f7d35a978c110b4e01244f895132d3bd (MD5)\nlicense.html: 107 bytes, checksum: a7d86e598caa500b1b433bbb9dc8ef1c (MD5)\n Previous issue date: 2012", "language": "en", "element": "description", "qualifier": "provenance", "schema": "dc"}, {"key": "dc.format.extent", "value": "65 sivua", "language": null, "element": "format", "qualifier": "extent", "schema": "dc"}, {"key": "dc.format.mimetype", "value": "application/pdf", "language": null, "element": "format", "qualifier": "mimetype", "schema": "dc"}, {"key": "dc.language.iso", "value": "fin", "language": null, "element": "language", "qualifier": "iso", "schema": "dc"}, {"key": "dc.rights", "value": "In Copyright", "language": "en", "element": "rights", "qualifier": null, "schema": "dc"}, {"key": "dc.subject.other", "value": "Jyv\u00e4skyl\u00e4n yliopisto", "language": null, "element": "subject", "qualifier": "other", "schema": "dc"}, {"key": "dc.subject.other", "value": "diginatiivit", "language": null, "element": "subject", "qualifier": "other", "schema": "dc"}, {"key": "dc.title", "value": "Yhteis\u00f6viestinn\u00e4n opiskelijoiden asenteet yksityisyyden hallintaa kohtaan Facebookissa ty\u00f6el\u00e4m\u00e4kontekstissa", "language": null, "element": "title", "qualifier": null, "schema": "dc"}, {"key": "dc.type", "value": "master thesis", "language": null, "element": "type", "qualifier": null, "schema": "dc"}, {"key": "dc.identifier.urn", "value": "URN:NBN:fi:jyu-201210122665", "language": null, "element": "identifier", "qualifier": "urn", "schema": "dc"}, {"key": "dc.type.dcmitype", "value": "Text", "language": "en", "element": "type", "qualifier": "dcmitype", "schema": "dc"}, {"key": "dc.type.ontasot", "value": "Pro gradu -tutkielma", "language": "fi", "element": "type", "qualifier": "ontasot", "schema": "dc"}, {"key": "dc.type.ontasot", "value": "Master\u2019s thesis", "language": "en", "element": "type", "qualifier": "ontasot", "schema": "dc"}, {"key": "dc.contributor.faculty", "value": "Humanistinen tiedekunta", "language": "fi", "element": "contributor", "qualifier": "faculty", "schema": "dc"}, {"key": "dc.contributor.faculty", "value": "Faculty of Humanities", "language": "en", "element": "contributor", "qualifier": "faculty", "schema": "dc"}, {"key": "dc.contributor.department", "value": "Viestint\u00e4tieteiden laitos", "language": "fi", "element": "contributor", "qualifier": "department", "schema": "dc"}, {"key": "dc.contributor.department", "value": "Department of Communication", "language": "en", "element": "contributor", "qualifier": "department", "schema": "dc"}, {"key": "dc.contributor.organization", "value": "University of Jyv\u00e4skyl\u00e4", "language": "en", "element": "contributor", "qualifier": "organization", "schema": "dc"}, {"key": "dc.contributor.organization", "value": "Jyv\u00e4skyl\u00e4n yliopisto", "language": "fi", "element": "contributor", "qualifier": "organization", "schema": "dc"}, {"key": "dc.subject.discipline", "value": "Yhteis\u00f6viestint\u00e4", "language": "fi", "element": "subject", "qualifier": "discipline", "schema": "dc"}, {"key": "dc.subject.discipline", "value": "Organizational Communication", "language": "en", "element": "subject", "qualifier": "discipline", "schema": "dc"}, {"key": "dc.date.updated", "value": "2012-10-12T05:44:48Z", "language": null, "element": "date", "qualifier": "updated", "schema": "dc"}, {"key": "dc.type.coar", "value": "http://purl.org/coar/resource_type/c_bdcc", "language": null, "element": "type", "qualifier": "coar", "schema": "dc"}, {"key": "dc.rights.accesslevel", "value": "restrictedAccess", "language": "fi", "element": "rights", "qualifier": "accesslevel", "schema": "dc"}, {"key": "dc.type.publication", "value": "masterThesis", "language": null, "element": "type", "qualifier": "publication", "schema": "dc"}, {"key": "dc.subject.oppiainekoodi", "value": "3131", "language": null, "element": "subject", "qualifier": "oppiainekoodi", "schema": "dc"}, {"key": "dc.subject.yso", "value": "opiskelijat", "language": null, "element": "subject", "qualifier": "yso", "schema": "dc"}, {"key": "dc.subject.yso", "value": "yksityisyys", "language": null, "element": "subject", "qualifier": "yso", "schema": "dc"}, {"key": "dc.subject.yso", "value": "sosiaalinen p\u00e4\u00e4oma", "language": null, "element": "subject", "qualifier": "yso", "schema": "dc"}, {"key": "dc.subject.yso", "value": "sosiaalinen media", "language": null, "element": "subject", "qualifier": "yso", "schema": "dc"}, {"key": "dc.subject.yso", "value": "Facebook", "language": null, "element": "subject", "qualifier": "yso", "schema": "dc"}, {"key": "dc.subject.yso", "value": "ty\u00f6el\u00e4m\u00e4", "language": null, "element": "subject", "qualifier": "yso", "schema": "dc"}, {"key": "dc.format.content", "value": "fulltext", "language": null, "element": "format", "qualifier": "content", "schema": "dc"}, {"key": "dc.rights.url", "value": "https://rightsstatements.org/page/InC/1.0/", "language": null, "element": "rights", "qualifier": "url", "schema": "dc"}, {"key": "dc.rights.accessrights", "value": "Aineistoon p\u00e4\u00e4sy\u00e4 on rajoitettu tekij\u00e4noikeussyist\u00e4. Aineisto on luettavissa Jyv\u00e4skyl\u00e4n yliopiston kirjaston arkistoty\u00f6asemalta. Ks. https://kirjasto.jyu.fi/fi/tyoskentelytilat/laitteet-ja-tilat.", "language": "fi", "element": "rights", "qualifier": "accessrights", "schema": "dc"}, {"key": "dc.rights.accessrights", "value": "This material has a restricted access due to copyright reasons. It can be read at the workstation at Jyv\u00e4skyl\u00e4 University Library reserved for the use of archival materials: https://kirjasto.jyu.fi/en/workspaces/facilities.", "language": "en", "element": "rights", "qualifier": "accessrights", "schema": "dc"}, {"key": "dc.type.okm", "value": "G2", "language": null, "element": "type", "qualifier": "okm", "schema": "dc"}]
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