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[{"key": "dc.contributor.author", "value": "Sippola, Urpo", "language": null, "element": "contributor", "qualifier": "author", "schema": "dc"}, {"key": "dc.date.accessioned", "value": "2011-04-07T04:49:27Z", "language": "", "element": "date", "qualifier": "accessioned", "schema": "dc"}, {"key": "dc.date.available", "value": "2011-04-07T04:49:27Z", "language": "", "element": "date", "qualifier": "available", "schema": "dc"}, {"key": "dc.date.issued", "value": "2008", "language": null, "element": "date", "qualifier": "issued", "schema": "dc"}, {"key": "dc.identifier.uri", "value": "https://jyx.jyu.fi/handle/123456789/26738", "language": null, "element": "identifier", "qualifier": "uri", "schema": "dc"}, {"key": "dc.description.abstract", "value": "Tietoj\u00e4rjestelm\u00e4tieteen kandidaatintutkielma / Urpo Sippola\r\nJyv\u00e4skyl\u00e4: Jyv\u00e4skyl\u00e4n yliopisto, 2007, 28 s.\r\nKandidaatintutkielma. \r\nT\u00e4ss\u00e4 tutkielmassa tutkitaan luottamusta ja sen luomista Internetin\r\nverkkokauppojen n\u00e4k\u00f6kulmasta. Tutkielma tehtiin kirjallisuuskatsauksena.\r\nLuottamuksen puute on yksi eniten verkkokaupan kasvua rajoittavia tekij\u00f6it\u00e4.\r\nLis\u00e4ksi kilpailu on Internetiss\u00e4 kovaa ja yrityksen pit\u00e4\u00e4 pysty\u00e4 erottumaan\r\njoukosta muun muassa luotettavuudella.\r\nSelkein m\u00e4\u00e4ritelm\u00e4 luottamukselle on kuluttajan tapa v\u00e4hent\u00e4\u00e4 riski\u00e4.\r\nLuottamus ei kuitenkaan ole yksiulotteinen k\u00e4site. Luottamuksen k\u00e4site\r\nvaihtelee usein eri tieteenalojen n\u00e4k\u00f6kulmien mukaan. Kuluttajan suurin huoli,\r\njoka est\u00e4\u00e4 luottamuksen synty\u00e4, on yksityisyys. Yleens\u00e4 t\u00e4m\u00e4 johtuu siit\u00e4, ett\u00e4\r\nkuluttaja ei tied\u00e4, miten h\u00e4nen antamiaan tietoja k\u00e4ytet\u00e4\u00e4n.\r\nLuottamuksen kehittyminen jaetaan yleens\u00e4 kolmeen osaan: luottamuksen\r\nsyntymiseen, pysyvyyteen ja purkautumiseen. N\u00e4iss\u00e4 vaiheissa pit\u00e4\u00e4 keskitty\u00e4\r\nluottamuksen luonnissa eri asioihin.\r\nSivustolla on monia eri tapoja vaikuttaa luottamuksen syntyyn. P\u00e4\u00e4asia on, ett\u00e4\r\nsivuston pit\u00e4\u00e4 olla asiakaskeskeinen. Kuluttajan pit\u00e4\u00e4 pysty\u00e4 l\u00f6yt\u00e4m\u00e4\u00e4n\r\ntarvitsemansa tiedot helposti. Sivuston sis\u00e4ll\u00f6n ja tekniikan pit\u00e4\u00e4 olla ajan\r\ntasalla. Lis\u00e4ksi yrityksen vahva br\u00e4ndi lis\u00e4\u00e4 luottamusta.", "language": "en", "element": "description", "qualifier": "abstract", "schema": "dc"}, {"key": "dc.description.provenance", "value": "Submitted by Marja-Leena Harjuniemi (mharjuni@jyu.fi) on 2011-04-07T04:49:27Z\r\nNo. of bitstreams: 0", "language": "en", "element": "description", "qualifier": "provenance", "schema": "dc"}, {"key": "dc.description.provenance", "value": "Made available in DSpace on 2011-04-07T04:49:27Z (GMT). No. of bitstreams: 0\r\n Previous issue date: 2008", "language": "en", "element": "description", "qualifier": "provenance", "schema": "dc"}, {"key": "dc.language.iso", "value": "fin", "language": null, "element": "language", "qualifier": "iso", "schema": "dc"}, {"key": "dc.rights", "value": "In Copyright", "language": "en", "element": "rights", "qualifier": null, "schema": "dc"}, {"key": "dc.subject.other", "value": "verkkokauppa", "language": "en", "element": "subject", "qualifier": "other", "schema": "dc"}, {"key": "dc.subject.other", "value": "Internet", "language": "en", "element": "subject", "qualifier": "other", "schema": "dc"}, {"key": "dc.subject.other", "value": "luottamus", "language": "en", "element": "subject", "qualifier": "other", "schema": "dc"}, {"key": "dc.subject.other", "value": "luotettavuus", "language": "en", "element": "subject", "qualifier": "other", "schema": "dc"}, {"key": "dc.subject.other", "value": "yksityisyys", "language": "en", "element": "subject", "qualifier": "other", "schema": "dc"}, {"key": "dc.subject.other", "value": "turvallisuus", "language": "en", "element": "subject", "qualifier": "other", "schema": "dc"}, {"key": "dc.subject.other", "value": "luottamuksen luominen", "language": "en", "element": "subject", "qualifier": "other", "schema": "dc"}, {"key": "dc.title", "value": "Verkkokaupan luottamuksen luonti", "language": null, "element": "title", "qualifier": null, "schema": "dc"}, {"key": "dc.type", "value": "bachelor thesis", "language": null, "element": "type", "qualifier": null, "schema": "dc"}, {"key": "dc.identifier.urn", "value": "URN:NBN:fi:jyu-2011040610597", "language": null, "element": "identifier", "qualifier": "urn", "schema": "dc"}, {"key": "dc.type.dcmitype", "value": "Text", "language": "en", "element": "type", "qualifier": "dcmitype", "schema": "dc"}, {"key": "dc.type.ontasot", "value": "Kandidaatintutkielma", "language": "fi", "element": "type", "qualifier": "ontasot", "schema": "dc"}, {"key": "dc.type.ontasot", "value": "Bachelor's thesis", "language": "en", "element": "type", "qualifier": "ontasot", "schema": "dc"}, {"key": "dc.contributor.faculty", "value": "Informaatioteknologian tiedekunta", "language": "fi", "element": "contributor", "qualifier": "faculty", "schema": "dc"}, {"key": "dc.contributor.faculty", "value": "Faculty of Information Technology", "language": "en", "element": "contributor", "qualifier": "faculty", "schema": "dc"}, {"key": "dc.contributor.department", "value": "Informaatioteknologia", "language": "fi", "element": "contributor", "qualifier": "department", "schema": "dc"}, {"key": "dc.contributor.department", "value": "Information Technology", "language": "en", "element": "contributor", "qualifier": "department", "schema": "dc"}, {"key": "dc.contributor.organization", "value": "University of Jyv\u00e4skyl\u00e4", "language": "en", "element": "contributor", "qualifier": "organization", "schema": "dc"}, {"key": "dc.contributor.organization", "value": "Jyv\u00e4skyl\u00e4n yliopisto", "language": "fi", "element": "contributor", "qualifier": "organization", "schema": "dc"}, {"key": "dc.subject.discipline", "value": "Tietoj\u00e4rjestelm\u00e4tiede", "language": "fi", "element": "subject", "qualifier": "discipline", "schema": "dc"}, {"key": "dc.subject.discipline", "value": "Information Systems Science", "language": "en", "element": "subject", "qualifier": "discipline", "schema": "dc"}, {"key": "dc.type.coar", "value": "http://purl.org/coar/resource_type/c_7a1f", "language": null, "element": "type", "qualifier": "coar", "schema": "dc"}, {"key": "dc.rights.accesslevel", "value": "openAccess", "language": "fi", "element": "rights", "qualifier": "accesslevel", "schema": "dc"}, {"key": "dc.type.publication", "value": "bachelorThesis", "language": null, "element": "type", "qualifier": "publication", "schema": "dc"}, {"key": "dc.rights.url", "value": "https://rightsstatements.org/page/InC/1.0/", "language": null, "element": "rights", "qualifier": "url", "schema": "dc"}]
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