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[{"key": "dc.contributor.advisor", "value": "Mikkonen, Tommi", "language": null, "element": "contributor", "qualifier": "advisor", "schema": "dc"}, {"key": "dc.contributor.author", "value": "En\u00e4koski, Juho", "language": null, "element": "contributor", "qualifier": "author", "schema": "dc"}, {"key": "dc.date.accessioned", "value": "2025-06-16T11:56:33Z", "language": null, "element": "date", "qualifier": "accessioned", "schema": "dc"}, {"key": "dc.date.available", "value": "2025-06-16T11:56:33Z", "language": null, "element": "date", "qualifier": "available", "schema": "dc"}, {"key": "dc.date.issued", "value": "2025", "language": null, "element": "date", "qualifier": "issued", "schema": "dc"}, {"key": "dc.identifier.uri", "value": "https://jyx.jyu.fi/handle/123456789/103592", "language": null, "element": "identifier", "qualifier": "uri", "schema": "dc"}, {"key": "dc.description.abstract", "value": "T\u00e4ss\u00e4 pro gradu -ty\u00f6ss\u00e4 tarkasteltiin Lean Startup -menetelm\u00e4n mukaista tuotekehitysprosessia\ner\u00e4\u00e4ss\u00e4 yritysasiakasmarkkinoilla (B2B) toimivassa ohjelmistoyrityksess\u00e4.\nTavoitteena oli arvioida, miten menetelm\u00e4n keskeiset periaatteet soveltuvat B2B-ymp\u00e4rist\u00f6\u00f6n\nja tukevat tuotekehityksen kannattavuutta sek\u00e4 asiakasarvon tuottamista. Tutkimus toteutettiin\ntapaustutkimuksena ja sen aineisto koostui puoliavoimilla haastatteluilla ker\u00e4tyst\u00e4 asiakaspalautteesta\nja sis\u00e4isest\u00e4 kehitysprosessista tehdyist\u00e4 havainnoista.\n\nTutkimuksessa Lean Startup -menetelm\u00e4ll\u00e4 onnistuttiin validoimaan kehitett\u00e4v\u00e4n tuotteen liiketoimintamallin\nkannattavuutta, ohjaten sit\u00e4 kohti parempaa asiakasarvoa. Validointiin riitti\nmuutamalla varhaisella omaksujalla toteuteutetusta MVP-kokeilusta saatu palaute, eik\u00e4 laajoja\ntaustatutkimuksia tarvittu. Kehitysprosessin varhaisen vaiheen tehokas ja joustava p\u00e4\u00e4t\u00f6ksentekoprosessi\narvioitiin t\u00e4rkeimm\u00e4ksi tekij\u00e4ksi menetelm\u00e4n menestyksekk\u00e4\u00e4ss\u00e4 soveltamisessa.\nYrityksi\u00e4 kehotetaan sujuvoittamaan aikaista p\u00e4\u00e4t\u00f6ksentekoa, toteuttamaan rohkeasti\npienimuotoisia kokeiluja ja hy\u00f6dynt\u00e4m\u00e4\u00e4n varhaisia omaksujia suoraviivaisesti.\n\nTutkimus osoittaa, ett\u00e4 Lean Startupin periaatteet toimivat hyvin B2B-ymp\u00e4rist\u00f6ss\u00e4, haastaen\naiempaa tutkimustietoa menetelm\u00e4n soveltuvuudesta. Jatkotutkimuksessa on tarpeen laajentaa\naihealueen tutkimista erityyppisiin yrityksiin ja toimialoille, tutkimuksen l\u00f6yd\u00f6sten vahvistamiseksi.", "language": "fi", "element": "description", "qualifier": "abstract", "schema": "dc"}, {"key": "dc.description.provenance", "value": "Submitted by jyx lomake-julkaisija (jyx-julkaisija.group@korppi.jyu.fi) on 2025-06-16T11:56:33Z\nNo. of bitstreams: 0", "language": "en", "element": "description", "qualifier": "provenance", "schema": "dc"}, {"key": "dc.description.provenance", "value": "Made available in DSpace on 2025-06-16T11:56:33Z (GMT). No. of bitstreams: 0", "language": "en", "element": "description", "qualifier": "provenance", "schema": "dc"}, {"key": "dc.format.extent", "value": "76", "language": null, "element": "format", "qualifier": "extent", "schema": "dc"}, {"key": "dc.format.mimetype", "value": "application/pdf", "language": null, "element": "format", "qualifier": "mimetype", "schema": "dc"}, {"key": "dc.language.iso", "value": "fin", "language": null, "element": "language", "qualifier": "iso", "schema": "dc"}, {"key": "dc.rights", "value": "CC BY 4.0", "language": null, "element": "rights", "qualifier": null, "schema": "dc"}, {"key": "dc.title", "value": "Lean Startup B2B-ohjelmistoliiketoiminnassa", "language": null, "element": "title", "qualifier": null, "schema": "dc"}, {"key": "dc.type", "value": "master thesis", "language": null, "element": "type", "qualifier": null, "schema": "dc"}, {"key": "dc.identifier.urn", "value": "URN:NBN:fi:jyu-202506165402", "language": null, "element": "identifier", "qualifier": "urn", "schema": "dc"}, {"key": "dc.contributor.faculty", "value": "Informaatioteknologian tiedekunta", "language": "fi", "element": "contributor", "qualifier": "faculty", "schema": "dc"}, {"key": "dc.contributor.faculty", "value": "Faculty of Information Technology", "language": "en", "element": "contributor", "qualifier": "faculty", "schema": "dc"}, {"key": "dc.contributor.organization", "value": "Jyv\u00e4skyl\u00e4n yliopisto", "language": "fi", "element": "contributor", "qualifier": "organization", "schema": "dc"}, {"key": "dc.contributor.organization", "value": "University of Jyv\u00e4skyl\u00e4", "language": "en", "element": "contributor", "qualifier": "organization", "schema": "dc"}, {"key": "dc.subject.discipline", "value": "Ohjelmistokehityksen opintosuunta", "language": "fi", "element": "subject", "qualifier": "discipline", "schema": "dc"}, {"key": "dc.subject.discipline", "value": "Specialisation in Software Development", "language": "en", "element": "subject", "qualifier": "discipline", "schema": "dc"}, {"key": "dc.type.coar", "value": "http://purl.org/coar/resource_type/c_bdcc", "language": null, "element": "type", "qualifier": "coar", "schema": "dc"}, {"key": "dc.rights.copyright", "value": "\u00a9 The Author(s)", "language": null, "element": "rights", "qualifier": "copyright", "schema": "dc"}, {"key": "dc.rights.accesslevel", "value": "openAccess", "language": null, "element": "rights", "qualifier": "accesslevel", "schema": "dc"}, {"key": "dc.type.publication", "value": "masterThesis", "language": null, "element": "type", "qualifier": "publication", "schema": "dc"}, {"key": "dc.format.content", "value": "fulltext", "language": null, "element": "format", "qualifier": "content", "schema": "dc"}, {"key": "dc.rights.url", "value": "https://creativecommons.org/licenses/by/4.0/", "language": null, "element": "rights", "qualifier": "url", "schema": "dc"}, {"key": "dc.description.accessibilityfeature", "value": "ei tietoa saavutettavuudesta", "language": "fi", "element": "description", "qualifier": "accessibilityfeature", "schema": "dc"}, {"key": "dc.description.accessibilityfeature", "value": "unknown accessibility", "language": "en", "element": "description", "qualifier": "accessibilityfeature", "schema": "dc"}]
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