| Summary: | This research is dedicated to the influence of culture on entrepreneurial intentions of students. The Japanese cultural context is unique, and it is revealed in various values and artifacts. At the same time, entrepreneurial intentions of Japanese students are very low. This qualitative study aims to examine the influence of culture on entrepreneurial intentions through the extensive literature review and interviews.
The research utilizes the Theory of Planned Behavior, Krueger’s Intentions Model, as well as Hofstede’s Theory of Cultural Dimensions in order to define the mechanism of influence of culture on intentions. By applying the empirical context and data collected through interviews to the theory, the study concludes that uncertainty avoidance and long-term orientation are the most disruptive to entrepreneurship development. As a result, they create societal issues towards entrepreneurship, promote risk-avoidant behavior in career building, shape low self-perception of entrepreneurial opportunities, and create institutional issues.
The findings of this thesis indicate that a set of measures is needed to improve the situation. It identifies areas for improvement, explains the reason for the emergence of problems, and finally offers solutions and recommendations for students, teachers, and the government. The study also complements theoretically the topic of the influence of culture on entrepreneurship by building a universal theoretical model.
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