APA (7th ed.) Citation

Ruuska, M., kauppakorkeakoulu, J. y., Economics, J. U. S. o. B. a., yliopisto, J., & Jyväskylä, U. o. (2025). Voice of the future? Examining consumer responses to AI-generated voice in brand communication.

Chicago Style (17th ed.) Citation

Ruuska, Matti, Jyväskylän yliopiston kauppakorkeakoulu, Jyväskylä University School of Business and Economics, Jyväskylän yliopisto, and University of Jyväskylä. Voice of the Future? Examining Consumer Responses to AI-generated Voice in Brand Communication. 2025.

MLA (9th ed.) Citation

Ruuska, Matti, et al. Voice of the Future? Examining Consumer Responses to AI-generated Voice in Brand Communication. 2025.