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[{"key": "dc.contributor.advisor", "value": "Salonen, Margareta", "language": null, "element": "contributor", "qualifier": "advisor", "schema": "dc"}, {"key": "dc.contributor.author", "value": "Vaaherkumpu, Aada", "language": null, "element": "contributor", "qualifier": "author", "schema": "dc"}, {"key": "dc.date.accessioned", "value": "2025-02-27T07:30:33Z", "language": null, "element": "date", "qualifier": "accessioned", "schema": "dc"}, {"key": "dc.date.available", "value": "2025-02-27T07:30:33Z", "language": null, "element": "date", "qualifier": "available", "schema": "dc"}, {"key": "dc.date.issued", "value": "2025", "language": null, "element": "date", "qualifier": "issued", "schema": "dc"}, {"key": "dc.identifier.uri", "value": "https://jyx.jyu.fi/handle/123456789/100486", "language": null, "element": "identifier", "qualifier": "uri", "schema": "dc"}, {"key": "dc.description.abstract", "value": "T\u00e4ss\u00e4 tutkielmassa tutkitaan Ylen eri alustojen eli somen, verkon ja television yhteistekemist\u00e4. Yle kehitt\u00e4\u00e4 jatkuvasti videosis\u00e4lt\u00f6j\u00e4\u00e4n, mink\u00e4 takia niit\u00e4 on t\u00e4rke\u00e4\u00e4 my\u00f6s tutkia. Tutkielmani selvitt\u00e4\u00e4, miten Yle voisi tehd\u00e4 kaikkiin alustoihin sopivia videoita ja millaisia mahdollisuuksia sek\u00e4 haasteita alustojen yhteistekemiseen liittyy.\n\nTutkielmani aineistona on viiden Ylen ty\u00f6ntekij\u00e4n haastattelut. Haastateltavat ovat vastuussa Ylen videosis\u00e4ll\u00f6ist\u00e4 eri alustoilla tai tekev\u00e4t niit\u00e4 k\u00e4yt\u00e4nn\u00f6n tasolla ty\u00f6kseen. Haastattelin tutkielmaan kahta tuottajaa ja kolmea some- ja videotoimittajaa Yle Uutisten Pasilan ja Yle Turun toimituksista. Haastattelut on toteutettu puolistrukturoituina haastatteluina. Analyysi on laadullista sis\u00e4ll\u00f6nanalyysia, ja analyysimenetelm\u00e4n\u00e4 on temaattinen analyysi.\nTulokset on jaettu viiteen teemaan, jotka ovat: Verkosta on moneksi, Videoiden muoto ja grafiikat, Videokerronnan tahti, Yksi video lis\u00e4\u00e4 tehokkuutta ja Erilaiset konseptit. Teemojen pohjalta havaitsin, ett\u00e4 Yle k\u00e4ytt\u00e4\u00e4 s\u00e4\u00e4nn\u00f6llisesti alustojen sis\u00e4ll\u00f6llist\u00e4 yhteistekemist\u00e4 ja Yle pystyy hy\u00f6dynt\u00e4m\u00e4\u00e4n erityisesti verkkovideoitaan eri kanavissa. Sen sijaan somen ja television videoiden yhteisty\u00f6 koetaan ongelmallisena, sill\u00e4 niiden muoto, grafiikat ja tahti eroavat toisistaan. Ylell\u00e4 on erilaisia konsepteja, joiden avulla pystyt\u00e4\u00e4n tekem\u00e4\u00e4n yht\u00e4 ja samaa videota sen eri kanaviin. Versioinnin v\u00e4hent\u00e4minen lis\u00e4\u00e4 ty\u00f6ntekij\u00e4n tehokkuutta ja s\u00e4\u00e4st\u00e4\u00e4 aikaa. Tutkimuksen mukaan v\u00e4lill\u00e4 yhteistekemisess\u00e4 onnistutaan, kun taas toisinaan se on haastavaa.", "language": "fi", "element": "description", "qualifier": "abstract", "schema": "dc"}, {"key": "dc.description.abstract", "value": "", "language": "en", "element": "description", "qualifier": "abstract", "schema": "dc"}, {"key": "dc.description.provenance", "value": "Submitted by Paivi Vuorio (paelvuor@jyu.fi) on 2025-02-27T07:30:33Z\nNo. of bitstreams: 0", "language": "en", "element": "description", "qualifier": "provenance", "schema": "dc"}, {"key": "dc.description.provenance", "value": "Made available in DSpace on 2025-02-27T07:30:33Z (GMT). No. of bitstreams: 0\n Previous issue date: 2025", "language": "en", "element": "description", "qualifier": "provenance", "schema": "dc"}, {"key": "dc.format.extent", "value": "30", "language": null, "element": "format", "qualifier": "extent", "schema": "dc"}, {"key": "dc.language.iso", "value": "fin", "language": null, "element": "language", "qualifier": "iso", "schema": "dc"}, {"key": "dc.rights", "value": "In Copyright", "language": null, "element": "rights", "qualifier": null, "schema": "dc"}, {"key": "dc.subject.other", "value": "alustojen sis\u00e4ll\u00f6llinen yhteistekeminen", "language": null, "element": "subject", "qualifier": "other", "schema": "dc"}, {"key": "dc.subject.other", "value": "hybridi mediaj\u00e4rjestelm\u00e4", "language": null, "element": "subject", "qualifier": "other", "schema": "dc"}, {"key": "dc.subject.other", "value": "julkisen palvelun media", "language": null, "element": "subject", "qualifier": "other", "schema": "dc"}, {"key": "dc.subject.other", "value": "sosiaalisen median logiikka", "language": null, "element": "subject", "qualifier": "other", "schema": "dc"}, {"key": "dc.subject.other", "value": "uutisvideot", "language": null, "element": "subject", "qualifier": "other", "schema": "dc"}, {"key": "dc.subject.other", "value": "Yleisradio", "language": null, "element": "subject", "qualifier": "other", "schema": "dc"}, {"key": "dc.title", "value": "\u201dJos telkkarit k\u00e4\u00e4ntyy pystyyn, niin siin\u00e4h\u00e4n se olisi\u201d : Ylen eri alustojen sis\u00e4ll\u00f6llinen yhteistekeminen", "language": null, "element": "title", "qualifier": null, "schema": "dc"}, {"key": "dc.type", "value": "bachelor thesis", "language": null, "element": "type", "qualifier": null, "schema": "dc"}, {"key": "dc.identifier.urn", "value": "URN:NBN:fi:jyu-202502272279", "language": null, "element": "identifier", "qualifier": "urn", "schema": "dc"}, {"key": "dc.contributor.faculty", "value": "Humanistis-yhteiskuntatieteellinen tiedekunta", "language": "fi", "element": "contributor", "qualifier": "faculty", "schema": "dc"}, {"key": "dc.contributor.faculty", "value": "Faculty of Humanities and Social Sciences", "language": "en", "element": "contributor", "qualifier": "faculty", "schema": "dc"}, {"key": "dc.contributor.department", "value": "Kieli- ja viestint\u00e4tieteiden laitos", "language": "fi", "element": "contributor", "qualifier": "department", "schema": "dc"}, {"key": "dc.contributor.department", "value": "Department of Language and Communication Studies", "language": "en", "element": "contributor", "qualifier": "department", "schema": "dc"}, {"key": "dc.contributor.organization", "value": "Jyv\u00e4skyl\u00e4n yliopisto", "language": null, "element": "contributor", "qualifier": "organization", "schema": "dc"}, {"key": "dc.contributor.organization", "value": "University of Jyv\u00e4skyl\u00e4", "language": null, "element": "contributor", "qualifier": "organization", "schema": "dc"}, {"key": "dc.subject.discipline", "value": "Journalistiikka", "language": "fi", "element": "subject", "qualifier": "discipline", "schema": "dc"}, {"key": "dc.subject.discipline", "value": "Journalism", "language": "en", "element": "subject", "qualifier": "discipline", "schema": "dc"}, {"key": "dc.type.coar", "value": "http://purl.org/coar/resource_type/c_7a1f", "language": null, "element": "type", "qualifier": "coar", "schema": "dc"}, {"key": "dc.rights.copyright", "value": "\u00a9 The Author(s)", "language": "fi", "element": "rights", "qualifier": "copyright", "schema": "dc"}, {"key": "dc.rights.accesslevel", "value": "openAccess", "language": null, "element": "rights", "qualifier": "accesslevel", "schema": "dc"}, {"key": "dc.type.publication", "value": "bachelorThesis", "language": null, "element": "type", "qualifier": "publication", "schema": "dc"}, {"key": "dc.subject.yso", "value": "sosiaalinen media", "language": null, "element": "subject", "qualifier": "yso", "schema": "dc"}, {"key": "dc.subject.yso", "value": "yleisradioyhti\u00f6t", "language": null, "element": "subject", "qualifier": "yso", "schema": "dc"}, {"key": "dc.subject.yso", "value": "video", "language": null, "element": "subject", "qualifier": "yso", "schema": "dc"}, {"key": "dc.rights.url", "value": "https://rightsstatements.org/page/InC/1.0/", "language": null, "element": "rights", "qualifier": "url", "schema": "dc"}]
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