Value Co-Creation in 24/7 Services Generated by Generative Artificial Intelligence

This master’s thesis examines the transformative potential of Generative Artifi-cial Intelligence (GEN AI) in advancing value co-creation within the context of 24/7 digital services, with a particular focus on Finnish trade unions and their career and legal services. The study investigates how GEN A...

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Bibliographic Details
Main Author: Sarosto, Kristian
Other Authors: Informaatioteknologian tiedekunta, Faculty of Information Technology, Jyväskylän yliopisto, University of Jyväskylä
Format: Master's thesis
Language:eng
Published: 2025
Subjects:
Online Access: https://jyx.jyu.fi/handle/123456789/100258