Tyrväinen, O. (2022). The use of digital technologies in omnichannel retailing: Understanding integrated customer experience across diverse touchpoints.
Chicago-viite (17. p.)Tyrväinen, Olli. The Use of Digital Technologies in Omnichannel Retailing: Understanding Integrated Customer Experience Across Diverse Touchpoints. Jyväskylä, 2022.
MLA-viite (9. p.)Tyrväinen, Olli. The Use of Digital Technologies in Omnichannel Retailing: Understanding Integrated Customer Experience Across Diverse Touchpoints. 2022.
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