Do they like and tell? brand community members' intentions to spread eWOM
| Main Author: | |
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| Format: | Master's thesis |
| Language: | eng |
| Published: |
Jyväskylä,
2013.
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| Subjects: | |
| Online Access: | https://jyu.finna.fi/Record/jykdok.1287212 |
| Description not available. |