Aaltonen, H. (2010). Co-creation of value in advertising: An interpretive study from the consumers ́ perspective.
Chicago-viite (17. p.)Aaltonen, Heli. Co-creation of Value in Advertising: An Interpretive Study from the Consumers ́ Perspective. Jyväskylä, 2010.
MLA-viite (9. p.)Aaltonen, Heli. Co-creation of Value in Advertising: An Interpretive Study from the Consumers ́ Perspective. 2010.
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