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    Constructing brand identity : Marimekko’s digital communication on Instagram

    Constructing brand identity : Marimekko’s digital communication on Instagram by Anttila, Essi

    Published 2025
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    Master's thesis
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Instagram Intercultural Communication (maisteriohjelma) Master's Degree Programme in Intercultural Communication brändit brändäys diskurssianalyysi markkinointiviestintä multimodaalisuus sosiaalinen media visuaalinen viestintä

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